Are you a BDM or property manager looking to grow your rent roll, adapt to market changes, or perhaps add more value to your clients?
In today’s changing real estate market, BDMs and property managers need to be more proactive, innovative, and adaptable than ever before. With vacancy rates shifting and investor urgency slowing, it’s critical to focus on building strong client relationships, finding new opportunities, and positioning yourself as a trusted expert in the industry.
In this episode, we chat with Samantha Priddis, who is committed to helping investors achieve their goals, no matter how diverse, while building strong, long-term relationships with landlords based on trust and transparency. Her approach to success in real estate is simple yet powerful, grounded in three core principles: actively listening to clients, maintaining open and honest communication, and staying exceptionally organised.
“My goal is to get the landlord as much income as possible and obviously grow the business at the same time, but when my clients are making really good money, they're happy, and they're happy with me-and that's the goal.”
- Samantha Priddis
We explore:
-Her personal journey and how her background in sales gave her the perfect foundation for her role as a Business Development Manager
-Why BDMs need to pivot their strategies and focus on sustainable, long-term growth
-How to look at your existing database and conduct investor audits via Zoom or phone to check in with current landlords
-How to build trust by offering support like mortgage broker referrals or renovation advice
-How to focus on creating raw, authentic content that educates landlords on legislation, market trends, and investment tips
-How to use platforms like LinkedIn, TH-cam, and Instagram to position yourself as the go-to industry expert
-How to build your personal brand with a personal website to capture leads and complement your agency’s brand
-How to use automation tools like CRM systems to follow up and nurture leads
Connect with Samantha Priddis
samanthapriddis.com/
samantha_priddis
www.linkedin.com/in/samantha-priddis-investor-consultant-property-manager-b24299234/
Kylie’s Resources
Property Management Growth School: courses.thatpropertymum.com.au/TPM-BDMSchool
Digital Marketing School: courses.thatpropertymum.com.au/digitalschool
That Property Mum Courses: www.thatpropertymum.com.au/courses/
The PM Accelerate Membership: courses.thatpropertymum.com.au/accelerate
Book a Strategy Call with Kylie: calendly.com/kylie-tpm/coaching-call
Kolmeo: kolmeo.com/
Book in your team insight bundle with HD&U here:www.hdandu.com.au/that-property-mum-team-insight-bundle