EL DEMONIO's (Reuben Roman) music career was started in the grittiness of Southern California. He currently resides in the Southwest USA, where he formerly rode as a member of one of the original 1%er outlaw motorcycle clubs. Prior to HIS newly formed motorcycle lifestyle themed brand of URBAN Outlaw Country, he has recorded with the who's who of the Rap Industry. With songs featuring Multi-Platinum Selling, Grammy & Oscar Award Winning Artists like SNOOP DOGG, AKON, T-PAIN, T.I., THREE 6 MAFIA , BABY BASH, THE GAME, BONE THUGS & HARMONY, TWISTA and others.​​​​
Before his hiatus from the music industry, BORN AGAIN, was his most commercially successful release until now, set the standard for artists in the genre, who followed. ​ Some of the top circulated magazines called it "an urban masterpiece" and "Just a great album, period".
EL DEMONIO is back in a big way with the release of his Creativ Records/ Push Global/ Orchard/ Sony Music E.P. "Diamond On My Heart" which debut at #1 in America for it's genre AND top 100 on the ALL SELLS category on the iTunes Charts (released January 19th 2024). It has drawn comparisons to Jelly Roll, Kid Rock and Everlast. He followed that success with his Top 20 charting soundtrack, BORN A SUSPECT (released August 30th 2024). He also landed the starring role in the upcoming film with the same name and has loaned his name and likeness to the comic book series "El Demonio Penance".
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Write-up 1
www.absurdweekly.com/music/el-demonio-charts-twice-on-itunes-eyes-major-multi-million-dollar-deal?fbclid=IwY2xjawF-U59leHRuA2FlbQIxMQABHUAT2YHxdQpR6BBPQCijqwLSp3G07MmvqbPPN8__pMDbKLruxbrXmiK7OQ_aem_SEBQgDibHGfVGUlTC7IGxQ
Write-up 2
ventsmagazine.com/2024/03/02/renowned-music-artist-el-demonio-dominates-itunes-charts-with-debut-ep/