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HubSpot INBOUND24 recap: Part 1
The energy was ELECTRIC as the Littlefield Agency team touched down in Boston for INBOUND 2024, HubSpot’s annual marketing conference. This year, Roop, Sam, and Senior Client Engagement Manager Joy Hulver attended INBOUND. The crew learned everything from LinkedIn ad strategies to the latest in AI-driven marketing with HubSpot’s newly released “Breeze”-a tool to help marketers tackle complex tasks with ease.
Beyond the sessions, we had the chance to reconnect with clients and industry peers (including our good friend Jay Schwedelson)! As we continue to unpack all that we learned, stay tuned for our upcoming debrief with Joy where we’ll dive deeper into our favorite sessions and how these insights will shape our approach moving forward.
CHAPTERS
0:00 - Intro
2:25 - INBOUND 24 recap
Smash that subscribe button above, or find us on your favorite service here: littlefieldagency.com/little-talks-podcast/
And visit John's website at www.amatucciphotography.com/
มุมมอง: 24

วีดีโอ

INBOUND24 preview: HubSpot's annual marketing shindig
มุมมอง 2814 วันที่ผ่านมา
As Roop would say, "It's the most wonderful time of the year" (and no, he's not talking about Christmas)! It's time for HubSpot's annual marketing conference, INBOUND. This year marks Roop's third time attending, but he’s not going alone. Sam and Senior Client Engagement Manager, Joy Hulver, will be joining him in Boston for a jam-packed agenda covering B2B marketing trends, harnessing AI in th...
Special Guest: B2B photographer John Amatucci
มุมมอง 68หลายเดือนก่อน
As we gear up for Labor Day weekend, Sam welcomes a special guest to Little Talks this week: John Amatucci, a seasoned B2B photographer who’s been capturing amazing shots with us for 20 years! In this episode, John shares his creative process and how he tackles the challenge of making B2B photography stand out, even when working with large industrial equipment. He also dives into how AI is shak...
The state of AI in 2024
มุมมอง 58หลายเดือนก่อน
It's been awhile since we chatted about artificial intelligence. For well over a year now we've seen the pluses and the minuses of this rapidly growing technology, but where do we stand in mid-2024? This week, Roop and Sam talk about where we've been, where we're going and how we use AI for ourselves, and possibly how you might use it for your B2B brand. We also cover new players in the game fr...
How to navigate B2B marketing during an election year
มุมมอง 18หลายเดือนก่อน
As we are getting closer and closer to the upcoming election, we thought week we would discuss perceived marketing challenges we often hear. With some handy charts and graphs, Sam explains how brands need to be more strategic with their timing and placement during election seasons, making sure that their messaging remains relevant. Since the 2016 presidential election, digital ads have become a...
Is content marketing worth it for B2B brands?
มุมมอง 52หลายเดือนก่อน
Today’s B2B customers are more empowered than ever before. They conduct their own research, seek out info online, and are hesitant to engage with sales reps until they’re well-informed about a product or service. B2B sales cycles can also be long and complex, with multiple decision-makers involved. Content marketing can help you stay top-of-mind with your prospects throughout their buying journ...
Closing the attribution loop for better ROI
มุมมอง 292 หลายเดือนก่อน
Question we get ALL THE TIME: How can I close the loop on a lead sent to our dealer network? In this week's episode, Sam and Roop discuss some solutions to this problem we've seen WORK. Proper attribution is key to creating better, more targeted and cost-effective marketing campaigns, so if squeezing more value out of your marketing budget is on your To Do List, this podcast is for you. CHAPTER...
Marketers rejoice! Google's cookies live!
มุมมอง 482 หลายเดือนก่อน
In this week's episode, Sam and Roop dive into everything from the bittersweet farewell to our summer interns to the surprising news from Google. Our interns-Tatum, Careena, and Lauren-have been a whirlwind of creativity, even making a TikTok that went viral with over 92,000 views! As they head off to new adventures, we can't help but feel a mix of pride and a touch of sadness. It’s been a fant...
Go beyond the Moon with Ditch Witch's Sean Hubbard
มุมมอง 672 หลายเดือนก่อน
We are over the Moon to have Ditch Witch's Sean Hubbard on the show this week for his first-ever Little Talk's appearance. From content strategies to digital media, Sean's journey from PR writer to marketing communications manager shows how embracing change can keep you and your B2B brand fresh and relevant. Since this was Sean's first time on the podcast, it was only fitting to share some big ...
Podcasts: The silver bullet of B2B content marketing
มุมมอง 622 หลายเดือนก่อน
This week, we’re diving into the world of podcasting and its critical role in bettering your B2B content marketing. Podcasts are incredibly versatile, serving as a foundation for video, text, and social media content, ultimately maximizing your content reach and engagement. Sam and Roop discuss the importance of building credibility and trust through consistent, engaging content, sharing succes...
Apple’s Mail Privacy Protection mess
มุมมอง 1392 หลายเดือนก่อน
Happy (early) Independence Day! The agency is looking forward to a long holiday weekend with friends and family, and hope you have a good one, too. So on a short week, we have a quick topic we’ve been wanting cover for awhile: Apple Mail vs. Everybody’s Analytics. Apple Mail has been the scourge of the email marketing world for quite a while now, and with their recent announcement regarding Mai...
Stretching your B2B marketing dollar
มุมมอง 683 หลายเดือนก่อน
Sam and Roop are back, fresh from another great week of employee wellness activities during Littlefield Agency's annual Wellness Week. And they have a topic every marketer won't want to miss. This week the gang covers how to make the most of your marketing budgets with some tweaks and adjustments to get you through the lean times. From finding and focusing on high-impact ROI channels, to levera...
The best week of the year & Google Search’s big leak
มุมมอง 403 หลายเดือนก่อน
Sam and Roop are back from their short hiatus just in time for Wellness Week at the agency. In this week's episode, they dive into the recent leak of Google’s search algorithm, revealing 200 factors influencing search rankings. They discuss how brand authority, content strategy, and the latest SEO trends can boost your digital presence. Plus, find out why font size and fresh content matter more...
Unlocking the potential of ChatGPT 4o for your B2B brand
มุมมอง 523 หลายเดือนก่อน
Sam & Roop are back for an exciting week at LA to welcome our LITerns-Lauren, Tatum, and Careena. We also celebrated 44 years of Littlefield Agency and welcomed Kendall Keylor to our team! Plus, tune in to discover the new features of ChatGPT 4o, now with multimodal capabilities. See how these updates can transform your work with text, images, and voice inputs, all for free! CHAPTERS 0:00 - Int...
Vanderpump Marketing Rules: Part 2
มุมมอง 1113 หลายเดือนก่อน
Sam's gone, and Roop has two special guests in the studio this week: Julie Swab and Sarah Ketner, Vanderpump Rules superfans. Join the gang for part two of a special two-part episode of Little Talks, where we discuss Bravo's hit reality program and the marketing angles seen on the show. This week: more Scandoval and Lisa Vanderpump's genius. CHAPTERS 0:52 - Scandoval 7:01: Ariana Madix 17:24 - ...
Vanderpump Marketing Rules: Part 1
มุมมอง 824 หลายเดือนก่อน
Vanderpump Marketing Rules: Part 1
Finding work-life balance for B2B marketing pros
มุมมอง 354 หลายเดือนก่อน
Finding work-life balance for B2B marketing pros
How to engage your podcast guests as a host (plus Chelsea's back)
มุมมอง 284 หลายเดือนก่อน
How to engage your podcast guests as a host (plus Chelsea's back)
The Fun Menu: Philbrook Museum's Jeff Martin
มุมมอง 354 หลายเดือนก่อน
The Fun Menu: Philbrook Museum's Jeff Martin
The Flywheel: Attract, engage and delight your B2B customers
มุมมอง 804 หลายเดือนก่อน
The Flywheel: Attract, engage and delight your B2B customers
Marketing for B2B dealer networks
มุมมอง 595 หลายเดือนก่อน
Marketing for B2B dealer networks
Exploring HubSpot’s new Content Hub
มุมมอง 315 หลายเดือนก่อน
Exploring HubSpot’s new Content Hub
Workplace game changer: The Enneagram
มุมมอง 435 หลายเดือนก่อน
Workplace game changer: The Enneagram
B2B Tips From Email Marketing Legend Jay Schwedelson
มุมมอง 526 หลายเดือนก่อน
B2B Tips From Email Marketing Legend Jay Schwedelson
Has your B2B brand migrated to vertical video?
มุมมอง 396 หลายเดือนก่อน
Has your B2B brand migrated to vertical video?
The Power of Automation Tools for B2B Brands
มุมมอง 906 หลายเดือนก่อน
The Power of Automation Tools for B2B Brands
Is Your SEO Ready For Google’s March 2024 Core Update?
มุมมอง 756 หลายเดือนก่อน
Is Your SEO Ready For Google’s March 2024 Core Update?
🚨 Special Guest Alert: Brian Pappas Speaks!
มุมมอง 647 หลายเดือนก่อน
🚨 Special Guest Alert: Brian Pappas Speaks!
Six Things We Learned About Producing A Podcast (And How You Can Start One)
มุมมอง 387 หลายเดือนก่อน
Six Things We Learned About Producing A Podcast (And How You Can Start One)
Best & Worst Super Bowl Ads
มุมมอง 367 หลายเดือนก่อน
Best & Worst Super Bowl Ads

ความคิดเห็น

  • @davegirgenti
    @davegirgenti 25 วันที่ผ่านมา

    I've worked with John for a decade. He's the best!

  • @mattfarley9993
    @mattfarley9993 หลายเดือนก่อน

    Sam and the TOOCH! What a treat.

  • @chiranjibtarafdar9685
    @chiranjibtarafdar9685 2 หลายเดือนก่อน

    Hi, I hope you are well. I saw that your TH-cam videos are very lovely and very helpful. You have enough of the videos but your video is not getting views because there is some problem with your videos. Your SEO score is very poor (0% out of 100)and you need optimization for better results. If you update the videos then the views of the video will increase. If you want you can discuss with me. Thanks

  • @vuufke4327
    @vuufke4327 3 หลายเดือนก่อน

    cookie deprecation means nothing because js/device fingerprint is way more powerful and effective

  • @Tamilanda-un7pr
    @Tamilanda-un7pr 3 หลายเดือนก่อน

    I have been able to reach more inboxes than ever before with FilterBounce is effective verification of tricky domains. The real-time verification API is a game-changer, and the plans starting at just $10 are a no-brainer. If you are looking to improve your email deliverability, FilterBounce is the way to go.

  • @NO_OPTION41
    @NO_OPTION41 3 หลายเดือนก่อน

    I have been blown away by the accuracy of FilterBounce is email verification - it is helped me maintain a bounce rate under 1% consistently. The real-time verification API is a huge time-saver, and the affordability at just $10/month is unbeatable. If you are serious about improving your email deliverability, FilterBounce is the way to go.

  • @balabossyt8509
    @balabossyt8509 3 หลายเดือนก่อน

    FilterBounce has helped me maintain a bounce rate under 1% for the past 6 months, thanks to its accurate email verification. The real-time verification API is a game-changer, and the affordability at just $10/month is unbeatable. If you are serious about improving your email deliverability, FilterBounce is a must-have tool.

  • @SILENTBOY-qe8hl
    @SILENTBOY-qe8hl 3 หลายเดือนก่อน

    Mystrika is A/B testing with 26 variations has been a game-changer for my cold email campaigns. The preheaders feature has definitely boosted my open rates, and the AI writing and personalization have helped me stand out from the crowd. If you want to see real results from your cold emailing efforts, give Mystrika a try.

  • @CareenasAdventures
    @CareenasAdventures 3 หลายเดือนก่อน

    So fun to get to sit in on this one!

  • @337923chris
    @337923chris 4 หลายเดือนก่อน

    Guess you havent heard of walker mowers they have the best banging system on the market

    • @rontopping7811
      @rontopping7811 14 วันที่ผ่านมา

      Yes sir walker copied grasshopper. Grasshopper been around alot longer

    • @337923chris
      @337923chris 13 วันที่ผ่านมา

      @@rontopping7811 walker was founded in 1957 grasshopper wasn't grasshopper till 1969 just saying don't know who copied who but grasshopper has not been around alot longer

  • @exploreyourdreamlife
    @exploreyourdreamlife 6 หลายเดือนก่อน

    Your podcast is a fantastic resource for entrepreneurs, and I always find your guests to be engaging and informative. As someone who runs a dream interpretation channel, I'm constantly looking for ways to make my content more relatable to real-world experiences. Scott's mention of the importance of building trust in B2B sales reminded me of the role intuition plays in dream analysis. Do you ever explore the concept of trusting one's gut feeling when interpreting dreams or symbols? While my channel focuses on the hidden messages within dreams, I believe trusting intuition is a key part of the subconscious communication process. I'm always working on making my content more insightful and applicable to viewers' lives. Excited to see who you interview next on your journey to 200 episodes! I've already subscribed and liked your channel. Keep up the inspiring conversations!

  • @billylee2312
    @billylee2312 6 หลายเดือนก่อน

    Great people!! And great mowers

  • @YourDailyHopeandEncouragement
    @YourDailyHopeandEncouragement 6 หลายเดือนก่อน

    Hey! Just discovered your video and it was incredibly insightful. Your advice on standing out in a cluttered email inbox really resonated with me, reminding me of the importance of making meaningful connections. It aligns perfectly with the themes I discuss on my Christian TH-cam channel, where I emphasize the significance of genuine connections and meaningful communication. I've already liked and subscribed to your channel - eager to see more valuable content! Keep up the great work!

  • @ashuelvisndip7534
    @ashuelvisndip7534 7 หลายเดือนก่อน

    Congrats on your 100th guys. Great talking with Scott. I just learnt something, people make connections with people rather than brands, that's very true. I will leave you a like and subscribe, thanks guys, I look forward to learning more from you.

  • @LavaMan60
    @LavaMan60 7 หลายเดือนก่อน

    This is great stuff. Having managed dealer accounts for my brand and others for nearly two decades in the global music industry, it always a challenge, especially in acquiring new dealer accounts for new products. Using a good survey software can be useful tool in bettering relationships with existing dealers. Obviusolusly the right CRM software helps too, but intuitive dealer contacting is key as well, which can only be done if you really "know" your customers. Also key is making dealers experts in the products they sell. Ultimately, we consumers want to buy from the "expert" that has the product that solves or educates customers about their problem(s).

  • @ashritkulkarni9186
    @ashritkulkarni9186 7 หลายเดือนก่อน

    Can you please reduce the introduction part so most of the video can be useful for people

    • @littlefieldtv
      @littlefieldtv 4 หลายเดือนก่อน

      Hit those chapter marks to jump ahead! : )

  • @giorgiomolinari973
    @giorgiomolinari973 9 หลายเดือนก่อน

    Anche io possiedo una macchina come questa e sono molto soddisfatto

  • @kennethbeeler1
    @kennethbeeler1 11 หลายเดือนก่อน

    I’ve had the high lift system for a few years now and own two horses, starting last year I only needed about 4 bails of hay the rest was clippings from my property and the neighbors . Fresh grass all year round. Now I stopped removing the leaf vac system and just got another unit for mowing. So that weekend I purchased a cabin closure because of the severe dust from leaf vacuuming. And I also now have cab heat and LED lighting that’s needed because I mow later in the evening so they have the grass to keep them warm overnight.

  • @TrG-c7k
    @TrG-c7k ปีที่แล้ว

    Great episode 🎉

  • @trentguyer344
    @trentguyer344 ปีที่แล้ว

    I miss Brandon.

  • @janabeamesderfer3401
    @janabeamesderfer3401 ปีที่แล้ว

    "promosm" 😑

  • @trentguyer413
    @trentguyer413 ปีที่แล้ว

    Sam: Are you drinking coffee or spitting tobacco? Spotted at 3:27

  • @trav9390
    @trav9390 ปีที่แล้ว

    þrðmð§m

  • @cesarvalle7688
    @cesarvalle7688 2 ปีที่แล้ว

    Grassshopper #1

  • @harolddenton6031
    @harolddenton6031 3 ปีที่แล้ว

    I love tge looks of these mowers. But have never bought one because my closest deer to my Richmond,va area is over a 90 minute drive away in orange,va. You all need a lawncare equipment dealer in the chesterfield,amelia,goochland,Hanover, henrico,New Kent, surry or powhatan county areas. You would sell more of your mowers in our area if folks saw them in action being used cutting properties and leaving a well manicured looking cut of the lawns.

  • @heartland96a
    @heartland96a 4 ปีที่แล้ว

    Has he purchased any attachments since? Would be great to see an update.