Private Practice Elevation
Private Practice Elevation
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164.3 Key Shifts Every Therapist Turned Practice Owner Must Make with David Sturgess
In this episode of the Private Practice Elevation podcast, host Daniel Fava welcomes David Sturgess, a seasoned mental health professional and business consultant, to discuss the pivotal shifts required when transitioning from therapist to business owner.
The journey from being an agency therapist or employee to becoming a business owner of your private practice is filled with unique challenges and opportunities.
For therapists considering this path, understanding the nuances of business, the value of time and money, and the intricacies of marketing can be the difference between thriving and merely surviving.
David Sturgess has a compelling background in mental health, with over 16 years of experience in the field. His journey began as a 911 operator and first responder, which unfolded into a strong interest in psychology and led his current career.
David worked for several years in youth residential treatment facilities and transitioned into private practice six years ago as a result of desiring to be more present for his family and to alleviate burnout.
Currently, David is a consultant with Wise Practice Consulting, where he focuses on helping solo practice owners navigate the transition from clinical work to business ownership.
In this episode, David imparts his insights on three major changes that are crucial for therapists ready to delve into the entrepreneurial world and see lasting success.
มุมมอง: 27

วีดีโอ

163 - SEO Success Story: How One Therapist Achieved a Fully Booked Calendar w/ Steve Cuffari
มุมมอง 433 หลายเดือนก่อน
In this episode of the Private Practice Elevation podcast, host Daniel Fava interviews special guest Steve Cuffari, a marriage and family therapist and current client of Private Practice Elevation about his experience investing in SEO for his private practice. Daniel and the Private Practice Elevation team have been helping Steve expand his practice’s visibility through SEO (Search Engine Optim...
159. Podcast Takeover with Liz Fava
มุมมอง 135 หลายเดือนก่อน
In this special episode of the Private Practice Elevation Podcast, Liz Fava, wife of host Daniel Fava, flips the tables around and interviews Daniel. If you’ve listened to this podcast for some time, you’ve likely gotten a small glimpse into Daniel’s life and Private Practice Elevation. But have you ever wondered how this all got started? What was Daniel doing prior to helping therapists level ...
157. How to Position Yourself As the #1 Trusted Practice In Your Community with Brent Stutzman
มุมมอง 555 หลายเดือนก่อน
In this episode of the Private Practice Elevation podcast, host Daniel Fava interviews Brent Stutzman on how to position yourself as the number one trusted therapy practice in your area. With around seven years of experience, Brent ventured into the marketing realm when his wife, a therapist, decided to start her own private practice. His journey began with branding and marketing, which he mast...
156 . Cultivating Clinical Confidence in Private Practice w: Shannon Heers
มุมมอง 286 หลายเดือนก่อน
In this episode of the Private Practice Elevation podcast, host Daniel Fava sits down with Shannon Heers to discuss the topic of cultivating clinical confidence in private practice. This conversation offers an in-depth look into the struggles that therapists often face, including impostor syndrome and the feeling of isolation when stepping out into the entrepreneurial world of private practice....
153. Using Paid Ads to Grow Your Private Practice with Joshua Brummel
มุมมอง 947 หลายเดือนก่อน
In this episode of the Private Practice Elevation podcast, host Daniel Fava sits down with Joshua Brummel, co-founder of Therapy Flow, to delve into the intricacies of using paid ads to elevate private practices. The conversation kicks off with a glimpse into Joshua's background and how Therapy Flow evolved from a marketing agency into a specialized service for therapists. The company now offer...
151. Building Unbreakable Life and Business: Overcoming Adversity, Finding Success, Soribel Martinez
มุมมอง 368 หลายเดือนก่อน
In this episode of The Private Practice Elevation Podcast, we delve into the inspiring story of Soribel Martinez, a licensed clinical social worker and CEO of SM Psychotherapy and Counseling Services. Soribel shares her journey of overcoming adversity, including a life-threatening health condition, and how she used these experiences to build an unbreakable life and business. Through her persona...
149. How To Maximize Your Psychology Today Profile to Grow Your Private Practice w/Omar Ruiz
มุมมอง 1.6K9 หลายเดือนก่อน
Psychology Today is a powerful marketing tool that many therapists and private practices rely on to attract clients, especially in the early stages of growing a practice. However, not everyone knows how to utilize this platform to its full potential effectively. In this episode of The Private Practice Elevation Podcast, we will delve into the insights shared by Omar Ruiz, a therapist and busine...
147. Strategies For Marketing a Holistic Therapy Practice with Chris McDonald
มุมมอง 8110 หลายเดือนก่อน
In this episode of The Private Practice Elevation Podcast, we will explore the journey of Chris McDonald, a licensed therapist and holistic practitioner, as she built her private practice. We will delve into the challenges she faced, the strategies she employed, and the impact of integrating holistic modalities into her therapy work with clients. Chris embarked on a journey to build a holistic ...
146. Move out of old emotional patterns & bring your authentic self into your work with Christi P.
มุมมอง 2011 หลายเดือนก่อน
In this episode of The Private Practice Elevation Podcast, EMDR therapist and consultant Christy Pearl delves into the impact of childhood emotional patterns on our professional lives. She emphasizes that most people have experienced some form of insecure attachment or emotional abandonment in their early family life, which can influence decision-making and the way we show up in our careers. Ch...
145. Increase Your Financial Returns in Private Practice with Ryan Derousseau
มุมมอง 5911 หลายเดือนก่อน
In this episode of the Private Practice Elevation Podcast, we're diving deep into the world of financial planning specifically tailored for therapists in private practice and how you can increase your returns and hit your goals. We’re going to be talking all about the goals you have for your life and how those goals can actually drive the financial decisions you make in your private practice. N...
144. How To Measure the Marketing ROI of a Private Practice with Carla Titus
มุมมอง 2711 หลายเดือนก่อน
In this episode of The Private Practice Elevation Podcast, we will be discussing the topic of Return on Investment (ROI) for marketing in your private practice. ROI stands for Return on Investment, which refers to the benefit that you expect from an investment activity. In the context of marketing, ROI measures the effectiveness of your marketing efforts and helps you determine whether your inv...
143. Building a Strong Financial Foundation: Tips on Accounting and Bookkeeping for Private Practic
มุมมอง 29ปีที่แล้ว
In this episode, you’re going to learn about some expert tips on accounting and bookkeeping to help you set up a strong financial foundation for your private practice. As a private practice owner, you may often focus on the clinical side of your business, providing quality care to your clients and helping them on their journey to wellness. However, it's crucial not to overlook the financial asp...
142. Emotional Intelligence: The Powerful Ingredient for Private Practice Success with Jamey Schrie
มุมมอง 36ปีที่แล้ว
In this episode of The Private Practice Elevation Podcast, you’ll learn about one of the most important factors that may determine your success in private practice: how you handle your emotions. Most people think they can land on some optimized marketing plan, a system for scaling, or a specific strategy that’s going to help them achieve success for their private practice. While those things ar...
141. Navigating Awkward Money Conversations With Therapy Clients w/ Mor Goldberger
มุมมอง 47ปีที่แล้ว
Join me as we explore the challenges therapists face when discussing fees, insurance, and rate increases with clients. We'll uncover strategies to navigate these conversations with confidence and compassion. To help us do that, we’ll be talking with Mor Goldberger. By day Mor leads Therapist Experience and Growth for Mentaya and by night she works as a couples therapist. Introduction: The Uncom...
140. Unlocking the Power of Authenticity Creating Content That Converts w/ Patrick Casale
มุมมอง 50ปีที่แล้ว
140. Unlocking the Power of Authenticity Creating Content That Converts w/ Patrick Casale
138 Creating a Team Culture That Has Clinicians Begging to Work With You w: Dawn Gabriel
มุมมอง 25ปีที่แล้ว
138 Creating a Team Culture That Has Clinicians Begging to Work With You w: Dawn Gabriel
137. How Three Failed Solo Practices Changed My Money Mindset for the Better with Maira Holzmann, LC
มุมมอง 67ปีที่แล้ว
137. How Three Failed Solo Practices Changed My Money Mindset for the Better with Maira Holzmann, LC
133. 4 'C's' of Self Care & Creating A Life You Don't Need to Escape w/Dr. Karen D and Dr. Melissa T
มุมมอง 35ปีที่แล้ว
133. 4 'C's' of Self Care & Creating A Life You Don't Need to Escape w/Dr. Karen D and Dr. Melissa T
132. 3 Tips To Get More Clients From Your Website with Uriah Guilford
มุมมอง 55ปีที่แล้ว
132. 3 Tips To Get More Clients From Your Website with Uriah Guilford
130. The Benefits & Challenges of Podcasting with Gordon Brewer
มุมมอง 39ปีที่แล้ว
130. The Benefits & Challenges of Podcasting with Gordon Brewer
128. The Link Between Getting Clinical Support and Burnout Prevention with Shannon Heers
มุมมอง 19ปีที่แล้ว
128. The Link Between Getting Clinical Support and Burnout Prevention with Shannon Heers
127. How To Create Effective Social Media Content with Carly Hill
มุมมอง 189ปีที่แล้ว
127. How To Create Effective Social Media Content with Carly Hill
125 - Using Podcast Appearances to Market Your Private Practice w/Lisa Mustard
มุมมอง 23ปีที่แล้ว
125 - Using Podcast Appearances to Market Your Private Practice w/Lisa Mustard
SEO Basecamp Live - Alan Meier Testimonial
มุมมอง 19ปีที่แล้ว
SEO Basecamp Live - Alan Meier Testimonial
SEO Basecamp Live - Rob Carlson Testimonial
มุมมอง 31ปีที่แล้ว
SEO Basecamp Live - Rob Carlson Testimonial
124. What You Need to Know Before Starting a Faith based Practice w: Whitney Owens
มุมมอง 78ปีที่แล้ว
124. What You Need to Know Before Starting a Faith based Practice w: Whitney Owens
123. How To Validate Your Profitable Course Topic in 4-Steps with James Marland
มุมมอง 13ปีที่แล้ว
123. How To Validate Your Profitable Course Topic in 4-Steps with James Marland
121. Using Zaya Health to Convert More Private Pay Clients, with Christine Lee
มุมมอง 232ปีที่แล้ว
121. Using Zaya Health to Convert More Private Pay Clients, with Christine Lee
108. The 3 Internal Inclinations That Lead to Success w: Joe Sanok
มุมมอง 412 ปีที่แล้ว
108. The 3 Internal Inclinations That Lead to Success w: Joe Sanok

ความคิดเห็น

  • @Arze101
    @Arze101 5 หลายเดือนก่อน

    Can you help with the SEO aspect?

    • @marketyourprivatepractice
      @marketyourprivatepractice 5 หลายเดือนก่อน

      I do offer a Client Attraction System that offers 4 bonus lessons on SEO for Therapists. However, if you need someone to do it for you, you should consider Daniel from Private Practice Elevation.

  • @aminatabongay7919
    @aminatabongay7919 5 หลายเดือนก่อน

    How can I reach you for consultation?😊😊

  • @Soulfullnsight
    @Soulfullnsight 6 หลายเดือนก่อน

    How encouraging, thank you so much! Life’s failures are what led me to private practice. I believe I am exactly where I need to be. Thank you.

  • @davidwhitehead2435
    @davidwhitehead2435 7 หลายเดือนก่อน

    "promosm"

  • @natashasmith8301
    @natashasmith8301 7 หลายเดือนก่อน

    very good conversation !! i will be reaching out

  • @alanalarson1656
    @alanalarson1656 8 หลายเดือนก่อน

    Great tips!! 🔥 Thanks for sharing. Will def share with my practice owner clients! 🎉

  • @releaseandgoverntherapeuticser
    @releaseandgoverntherapeuticser 8 หลายเดือนก่อน

    How did you do the group practice credentialing for the clinicians in those states?

  • @-Evil-Genius-
    @-Evil-Genius- 8 หลายเดือนก่อน

    🎯 Key Takeaways for quick navigation: 00:04 😊 *Profile Optimization on Psychology Today* - Professional headshot: Use a professional headshot that conveys confidence and professionalism. - Emphasize pain points: In the first four lines, ask questions addressing the client's pain points to create curiosity. - Evoke emotion and offer hope: The initial paragraph should focus on evoking emotions and offering hope to the client. 15:03 📸 *Enhancing Psychology Today Profile Visibility* - Algorithm understanding: Distinguish between browsers and buyers on Psychology Today; optimize for the latter. - Browser vs. Buyer strategy: Tailor your profile for the buyer by addressing specific pain points and creating a compelling narrative. - Leading statement: Craft a leading statement in the first four lines to engage the reader and spark curiosity. 19:26 💡 *Crafting Engaging Content in Psychology Today Profile* - Evoke emotion and offer hope: The first paragraph should focus on evoking emotions and offering hope rather than being about the therapist. - Value proposition: Offer concrete value in the second paragraph by highlighting how you can help clients with specific issues. - Contextual certifications: If mentioning certifications, provide context and explain how they benefit clients to maintain engagement. 21:30 🚀 *Effective Call-to-Action in Psychology Today Profile* - Concrete action: The last paragraph should include a clear call to action for potential clients. - Encourage engagement: Guide clients on the next steps, encouraging them to connect or seek further information. - Minimize distractions: Avoid providing too much information that might lead clients to search elsewhere, keeping them focused on your profile. 21:45 📑 *Psychology Today Profile Introduction* - Importance of the first sentence in Psychology Today profile. - Directing readers on the next steps and avoiding unnecessary justifications. - Highlighting the need for clarity on services and costs, especially for private pay. 22:28 🎥 *Importance of Intro Video* - Emphasizes the significance of an introductory video on Psychology Today. - Recommends a 15-19 second video for a brief introduction, service explanation, and call to action. - Stressing the visual appeal for clients who prefer watching over reading. 23:51 📸 *Enhancing Visibility with Additional Photos* - Advises therapists to use diverse photos, including different settings (e.g., office, telehealth setup). - Highlights the importance of visual elements to provide a sense of the therapist's environment. - Encourages thinking outside the box for unique photo ideas. 24:34 🔍 *Strategic Use of Keywords* - Discusses limitations in Psychology Today's visible issues for clients. - Recommends selecting 2-3 issues and strategically placing them within the personal statement. - Explains how adding specific keywords can enhance visibility in search results. 26:21 🌐 *Location Strategy on Psychology Today* - Advocates for strategic selection of primary, secondary, and third locations. - Suggests analyzing less saturated and competitive areas for improved visibility. - Shares a pro tip on using specific zip codes and checking provider saturation. 28:54 🔄 *Testing and Maximizing Psychology Today Data* - Highlights the importance of maximizing profile content once found on Psychology Today. - Advises against frequently changing personal statements and suggests strategic testing. - Emphasizes using Psychology Today as a supplemental referral source. 30:18 💡 *Diversifying Marketing Strategies* - Encourages therapists not to rely solely on Psychology Today, especially for private pay. - Recommends investing in a website and considering SEO for long-term marketing. - Stresses the need for a diversified approach to attract clients beyond Psychology Today. Made with HARPA AI

  • @IwannaGotoGGhouse
    @IwannaGotoGGhouse 8 หลายเดือนก่อน

    Great episode! Thank you for providing such detail

  • @berthaargueta2040
    @berthaargueta2040 9 หลายเดือนก่อน

    I love Omar’s transparency and honesty! Thanks for sharing some of your wisdom!

    • @marketyourprivatepractice
      @marketyourprivatepractice 9 หลายเดือนก่อน

      Thank you so much for your comment. It means so much that my transparency is valued ❤

  • @DiversionCenter
    @DiversionCenter 9 หลายเดือนก่อน

    Great information and interview. Omar is able to things that many overlook.There is definitely a science to making money on Psychology Today and other platforms. As a court mandated private practice I have used many of Omar tips to excel in my practice. Looking forward to seeing more of this type of insight.

    • @marketyourprivatepractice
      @marketyourprivatepractice 9 หลายเดือนก่อน

      Thank you so much for sharing how much my interview meant to you ❤

  • @SondraLongbrake
    @SondraLongbrake 9 หลายเดือนก่อน

    Talkspace bills insurance. BetterHelp is self pay only. If you’re already credentialed it takes a very short time to onboard. ALMA is fantastic. You get 100+ for sessions and they do all the work!!!!

  • @EbonyJohnson-n7e
    @EbonyJohnson-n7e 9 หลายเดือนก่อน

    This is awesome. Thanks for sharing your story.

    • @marketyourprivatepractice
      @marketyourprivatepractice 9 หลายเดือนก่อน

      Thank you so much for being willing to watch & listen to my story ❤

  • @mamaof2fl
    @mamaof2fl 9 หลายเดือนก่อน

    Love Jeff! I have been a member of Therapy Den for a long time. His Tik Toks have been shared with many. He just seems so genuine and authentic.

  • @silvabadalian5847
    @silvabadalian5847 11 หลายเดือนก่อน

    Love this information. Thank you for this episode

  • @nehas6130
    @nehas6130 11 หลายเดือนก่อน

    Amazing content!

  • @nieceyb3068
    @nieceyb3068 ปีที่แล้ว

    What does SEO stand for?

  • @williamkimmins3737
    @williamkimmins3737 ปีที่แล้ว

    gotta disagree on the betterhelp/talkspace point. Everyone I've talked to who has had a relationship with those companies said the pay was super low, the company didn't respect professional boundaries, and they felt treated as though they were always expected to be on call.

    • @damaraOC
      @damaraOC 10 หลายเดือนก่อน

      Betterhelp was terrible. The pay was so bad.

    • @miyakko2u
      @miyakko2u 7 หลายเดือนก่อน

      Yeah I was surprised he said that.

    • @Sad_Bumper_Sticker
      @Sad_Bumper_Sticker 6 หลายเดือนก่อน

      And Betterhrlp is unethical the CLIENTS and tricks them.

  • @parisjoy7875
    @parisjoy7875 ปีที่แล้ว

    LEGAL QUESTION: Can I do any of these, legally, as just a student finishing up my masters degree?

    • @mord0
      @mord0 7 หลายเดือนก่อน

      No. Once you have your intern license, you can provide services under supervision.

  • @lorenzo2775
    @lorenzo2775 ปีที่แล้ว

    ✅ promo sm

  • @brandongrill2767
    @brandongrill2767 ปีที่แล้ว

    Maira has such an interesting story! Great vibe as well. Thanks for all the insight into marketing your therapy practice.

  • @englishrose4388
    @englishrose4388 ปีที่แล้ว

    What do you do when nothing comes up for a town because it’s small (<35k)?

  • @charly5336
    @charly5336 ปีที่แล้ว

    Great job guys, I enjoyed this

  • @YourGriefandTraumaTherapist
    @YourGriefandTraumaTherapist ปีที่แล้ว

    I like this except for Talkspace and Betterhelp… I don’t like organizations like that.

  • @ssevkin
    @ssevkin ปีที่แล้ว

    nice channel

  • @some-cool-guy
    @some-cool-guy ปีที่แล้ว

    Where are the promised links?

  • @Mokeybutter
    @Mokeybutter 2 ปีที่แล้ว

    i love therapy jeff!

  • @eric5140
    @eric5140 2 ปีที่แล้ว

    𝐩𝐫𝐨𝐦𝐨𝐬𝐦 😞

  • @MovingInnerMountains
    @MovingInnerMountains 2 ปีที่แล้ว

    This is good. Thank you

  • @Practiceofthepractice
    @Practiceofthepractice 4 ปีที่แล้ว

    Great video!

  • @thedigitalpractice8236
    @thedigitalpractice8236 5 ปีที่แล้ว

    Great job Dr. Marie!