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Brilliant Experience
United States
เข้าร่วมเมื่อ 10 พ.ค. 2014
Get straight to the heart of what drives your customers. Brilliant’s psychological research team provides product leaders a profound understanding of their customer, market size, competitive landscape, and product-market fit.
🧠 Our Six Minds Process identifies the psychology behind behaviors and needs so that product leaders can make critical product decisions with confidence.
Brilliant Insight: Uncover customer insights and needs
Brilliant Strategy: Size up the opportunity and the competition
Brilliant Innovation: Validate your product direction
✨ Be Brilliant and take the next step. Explore all our services at brilliantexperience.com!
🧠 Our Six Minds Process identifies the psychology behind behaviors and needs so that product leaders can make critical product decisions with confidence.
Brilliant Insight: Uncover customer insights and needs
Brilliant Strategy: Size up the opportunity and the competition
Brilliant Innovation: Validate your product direction
✨ Be Brilliant and take the next step. Explore all our services at brilliantexperience.com!
Understanding “the Why” Behind NPS Metrics Moves - Interview with Ben Hookway, Relative Insight
In this installment of AI for UX, we sit down with Ben Hookway, CEO of Relative Insight. Ben shares a comparative linguistics approach that delivers clear, evidence-based metrics that support decision-making by analyzing open-ended NPS responses.
Learn more about Relative Insight: relativeinsight.com/
Episode Summary: www.brilliantexperience.com/blog/understanding-the-why-behind-nps-metrics-moves-interview-with-ben-hookway-relative-insight
“AI for UX” is a space to consider the future of user experience (UX) research with artificial intelligence (AI), brought to you by Brilliant. Join us as we interview leaders and founders of some of the most popular AI tools for UX research. Be sure to subscribe so you don't miss future episodes in this series!
We at Brilliant wanted to learn and keep up ourselves while creating a series you can trust. We want you to know that Brilliant pays full price for all tools we engage, and no parties are getting paid. This is neutral information designed to help us all to learn together.
About Brilliant Experience: Navigate the Mind, Lead the Market. With our AI-powered, psychology-led research, you can make informed decisions quickly-whether it’s about your customers, market, or product. Learn how at brlx.com.
Learn more about Relative Insight: relativeinsight.com/
Episode Summary: www.brilliantexperience.com/blog/understanding-the-why-behind-nps-metrics-moves-interview-with-ben-hookway-relative-insight
“AI for UX” is a space to consider the future of user experience (UX) research with artificial intelligence (AI), brought to you by Brilliant. Join us as we interview leaders and founders of some of the most popular AI tools for UX research. Be sure to subscribe so you don't miss future episodes in this series!
We at Brilliant wanted to learn and keep up ourselves while creating a series you can trust. We want you to know that Brilliant pays full price for all tools we engage, and no parties are getting paid. This is neutral information designed to help us all to learn together.
About Brilliant Experience: Navigate the Mind, Lead the Market. With our AI-powered, psychology-led research, you can make informed decisions quickly-whether it’s about your customers, market, or product. Learn how at brlx.com.
มุมมอง: 27
วีดีโอ
dscout + AI: Smarter, Faster, and More Human-Centric Research - Interview with Jonathan Fairman
มุมมอง 10414 วันที่ผ่านมา
In this installment of AI for UX, we sit down with Jonathan Fairman, VP of Product of dscout. Jonathan emphasizes how AI tools integrated into dScout help researchers handle the overwhelming amount of data from diary studies or large research projects efficiently. Learn more about dscout: dscout.com/ Episode Summary: www.brilliantexperience.com/blog/dscout-ai-smarter-faster-and-more-human-centr...
Increasing the Impact of UX Research with AI-Powered Insights, AI 4 UX with Michael Bamberger, Tetra
มุมมอง 94หลายเดือนก่อน
In this installment of AI for UX, we sit down with Michael Bamberger, Founder of Tetra. Michael explains how AI tools like Tetra are automating insights, leveraging organic data, and enabling faster, more explorative research workflows across an organization - freeing up time for creative human research and amplifying the impact of UX research. Learn more about Tetra: www.tetrainsights.com/ Epi...
Get Insights in Hours and Virtual Consumer Feedback - Interview with Kathryn Topp, Yabble
มุมมอง 73หลายเดือนก่อน
In this installment of AI for UX, we sit down with Kathryn Topp, CEO and Founder of Yabble. Kathryn discusses how AI tools are impacting UX research and consumer product innovation by accelerating insights, enabling rapid product iteration, and uncovering emerging trends like the convergence of physical and digital experiences. Learn more about Yabble: www.yabble.com/ Episode Summary: bit.ly/3C...
AI Tools That Merge Research Speed with Human Insight - Interview with Jack Bowen, CoLoop | AI 4 UX
มุมมอง 1822 หลายเดือนก่อน
In this installment of AI for UX, we sit down with Jack Bowen, Founder of CoLoop. Jack discusses the future of qualitative research and how CoLoop uses AI to elevate research processes without taking over. Learn more about CoLoop: www.coloop.ai/ Episode Summary: bit.ly/3Ahay9e “AI for UX” is a space to consider the future of user experience (UX) research with artificial intelligence (AI), broug...
The Future of Product Discovery: AI-Driven Workflows and Creativity with Tash Ahmed, User Evaluation
มุมมอง 982 หลายเดือนก่อน
In this installment of AI for UX, we sit down with Tash Ahmed, co-founder of User Evaluation. Tash discusses how AI tools are enhancing insight generation for UX research and product discovery, significantly reducing analysis time, and addressing trust issues with AI-generated analysis. Learn more about User Evaluation: www.userevaluation.com/ Episode Summary: bit.ly/3BY2vOT “AI for UX” is a sp...
AI Agents for Market Research: A New Era for Consumer Insights? Interview with Chad Reynolds, Vurvey
มุมมอง 1302 หลายเดือนก่อน
In this installment of AI for UX, we sit down with Chad Reynolds, CEO of Vurvey. Chad shares how Vurvey enhances UX research and product development with scalable insights, AI Agents for analysis, and on-demand consumer interactions. Learn more about Vurvey: vurvey.com/ Episode Summary: bit.ly/3Ys0Ytw “AI for UX” is a space to consider the future of user experience (UX) research with artificial...
Taming the CX data deluge - AI-Powered User Insights, Interview with Arnob Mukherjee, Olvy | AI 4 UX
มุมมอง 563 หลายเดือนก่อน
In this installment of AI for UX, we sit down with Arnob Mukherjee, Co-Founder of Olvy. In this interview, he discusses how AI tools like Olvy are revolutionizing product discovery and CX research and allowing product teams to dramatically increase the number of evidence-driven decisions they make based on multiple data streams at once. Learn more about Olvy: olvy.co/ Episode Summary: www.brill...
AI Meets UX: Enhancing Surveys with Voice - Interview with Philip Brook, Voiceform | AI 4 UX
มุมมอง 825 หลายเดือนก่อน
In this installment of AI for UX, we sit down with Philip Brook, Co-Founder of Voiceform. We discuss how AI can make surveys more interactive, enabling researchers to quickly analyze data and summarize participant responses and follow up on those responses to gather deeper insights. Learn more about Voiceform: www.voiceform.com/ Episode Summary: www.brilliantexperience.com/blog/ “AI for UX” is ...
Future of UX Research? AI-Powered Cohorts, Comparative Analysis & Insights with Alok Jain, Reveal
มุมมอง 806 หลายเดือนก่อน
In this installment of AI for UX, we sit down with Alok Jain, CEO of Reveal. He discusses how AI can streamline the data analysis process and provide verification mechanisms that make it easier for researchers - and product teams - to trust AI-generated insights. Learn more about Reveal: doreveal.com/ Episode Summary: www.brilliantexperience.com/blog/ “AI for UX” is a space to consider the futu...
Using AI for Smarter, Faster Product Research - Interview with Axel Thomson, Wondering | AI 4 UX
มุมมอง 1416 หลายเดือนก่อน
In this installment of AI for UX, we sit down with Axel Thomson, Founder of Wondering. We explore how AI tools are offering innovative real-time AI capabilities that empower product teams to dramatically accelerate their work, drive efficiency, and learn more from every participant. Learn more about Wondering: wondering.com/ Episode Summary: www.brilliantexperience.com/blog/using-ai-for-smarter...
Harness AI for Customer Insights and Data-Driven Business Decisions with Moodi Mahmoudi, Next
มุมมอง 586 หลายเดือนก่อน
In this installment of AI for UX, we sit down with Moodi Mahmoudi, Co-Founder and CEO of Next. He discusses how the AI-powered product discovery platform helps everyone from executives and product teams validate day-to-day product decisions and big-picture ideas with customer insights. Learn more about Next: www.nextapp.co/ Episode Summary: www.brilliantexperience.com/blog/ “AI for UX” is a spa...
Making Omnichannel Continuous Discovery with AI - Interview with Jeff Erickson, Viable | AI 4 UX
มุมมอง 516 หลายเดือนก่อน
In this installment of AI for UX, we sit down with Jeff Erickson, Co-Founder and Chief Product Officer of Viable. We discuss the combination of analyzing many customer data sources with innovative data collection techniques including automating the interview process to gather rich, qualitative data more efficiently at scale. Learn more about Viable: www.askviable.com/ Episode Summary: www.brill...
Can AI-moderated research best current methods? | Interview with Alfred Wahlforss, Listen Labs
มุมมอง 2717 หลายเดือนก่อน
In this installment of AI for UX, we sit down with Alfred Wahlforss, Co-Founder of Listen Labs. Alfred explains how Listen Labs leverages AI to conduct, analyze, and summarize qualitative research at scale, addressing the challenge of gaining deep user insights while maintaining quantitative power. Learn more about Listen Labs: listenlabs.ai/ Episode 10 Summary: www.brilliantexperience.com/blog...
Can AI automatically take notes and synthesize your research data? - with Prayag Narula, Marvin
มุมมอง 1537 หลายเดือนก่อน
In this installment of AI for UX, we sit down with Prayag Narula, Co-Founder & CEO of Marvin. Prayag shares how AI into UX tools like Marvin can help break down silos within organizations by making research accessible to not just researchers but also designers, product managers, and strategic planners. Learn more about Marvin: heymarvin.com/ Episode Summary: www.brilliantexperience.com/blog/ “A...
Synthetic Users: A New Frontier in UX and Discovery Research? AI 4 UX Interview with Kwame Ferreira
มุมมอง 2967 หลายเดือนก่อน
Synthetic Users: A New Frontier in UX and Discovery Research? AI 4 UX Interview with Kwame Ferreira
Can AI Analyze UX Research Automatically? - An interview with Vlad Racoare, Research Studio
มุมมอง 937 หลายเดือนก่อน
Can AI Analyze UX Research Automatically? - An interview with Vlad Racoare, Research Studio
Exploring the Latest AI Tools for UX Research and Product Discovery | AI 4 UX Video Interview Series
มุมมอง 1257 หลายเดือนก่อน
Exploring the Latest AI Tools for UX Research and Product Discovery | AI 4 UX Video Interview Series
Analyzing and Sharing UX Research Data with AI - Max Hackenschmied, Condens | AI 4 UX
มุมมอง 2298 หลายเดือนก่อน
Analyzing and Sharing UX Research Data with AI - Max Hackenschmied, Condens | AI 4 UX
Conversational Data at the Speed and Scale of a Survey using AI with Aaron Cannon of Outset
มุมมอง 1448 หลายเดือนก่อน
Conversational Data at the Speed and Scale of a Survey using AI with Aaron Cannon of Outset
Powering Your Entire UX Workflow with AI - Interview with Adam Fard, Founder of UX Pilot | AI 4 UX
มุมมอง 2318 หลายเดือนก่อน
Powering Your Entire UX Workflow with AI - Interview with Adam Fard, Founder of UX Pilot | AI 4 UX
How AI Can Increase Stakeholder Engagement, with Henrik Mattsson of Lookback | AI for UX
มุมมอง 1158 หลายเดือนก่อน
How AI Can Increase Stakeholder Engagement, with Henrik Mattsson of Lookback | AI for UX
AI-enhanced Workshops and Research Planning: AI 4 UX with Valérie Pegon, QoQo
มุมมอง 4439 หลายเดือนก่อน
AI-enhanced Workshops and Research Planning: AI 4 UX with Valérie Pegon, QoQo
Make UX Research Faster with AI: AI for UX with Max Fergus, UserCue
มุมมอง 6109 หลายเดือนก่อน
Make UX Research Faster with AI: AI for UX with Max Fergus, UserCue
thanks for all the info!
You're welcome!
Can it help me do a competitive analysis? The thing with social media integrations is that they sometimes require permissions, but what if I needed to get comments about a competitor's account?
Hi @bonneque, interesting application! Scraping comments about various tools (competitors as well) may require a different tool which could then be used to feed data to something like Olvy. I think AI agents might be a nice fit for this need.
Does it support Google Map reviews?
Hi @bonneeque, although designed as a general tool, I do think that Olvy is capable of handling a wide variety of consumer/B2B inputs (e.g., open ended reviews, social media, forms filled out, etc.).
Thank you for introducing this, this is quite helpful, but does it support comments written in languages other than English? like Arabic for example.
Hi @boneeque, yes many of these tools support tens of languages. Certainly, the Arabic languages would be covered. Thanks for your question!
Interesting I used this method (Perplexity with generated personas from ChatGPT) two weeks back to test my figma designs against synthetic personas, maybe I should look into this
Yes @mulderbm, I think you should take a look at this approach and a very different one from Vurvey
This could be very helpful, but my concern is that it may exclude people who are reluctant to share their voice, making the sample bias. Within my usual target users for example, I find that females avoid recording and sharing their voice for cultural reasons. It could also be that someone is an introvert or insecure about their voice or choice of words, so they would avoid participating in such interviews. So is there another option to record answers besides voice? Also, does it work with other languages besides English and Spanish? How about different accents?
Thank you for inviting Prayag to the show! We had a blast.
I so appreciate your thoughtfulness, energy and very well thought through product! @heymarvinapp
The 480p is killin me. Can you upload higher resolution?
@basisloaded hey you're right let me check on that!
Hello John, would be amazing to see how you use UX pilot in your workflows… if you made a demo video on how you leverage Adam’s plug-in 🙏
Thanks for this great interview… I wish he would’ve demoed how he makes information architecture with the knowledge graph 😊
Oh, I guess I'll have to have Adam back on!