- 182
- 28 653
William Kast
เข้าร่วมเมื่อ 13 พ.ค. 2024
I show people how to scale their e-commerce business to 8+ figures with paid advertising and work with a handful of brands helping them directly to scale.
How To Scale An ECOM Brand To 8 Figures In 2025
✅ Want to Scale Your ECOM Brand with Ads? Click here: www.aetherads.com
How To Scale An ECOM Brand To 8 Figures In 2025
In this video, I break down how to scale an e-commerce brand to 8 figures in 2025 by leveraging proven strategies and adapting to emerging trends.
I’ll share insights on advanced scaling techniques, optimizing ad performance, and building systems that support long-term growth.
We’ll also cover the key metrics and tools successful e-commerce brands use to dominate their markets and achieve massive revenue goals.
If you’re ready to take your e-commerce business to the next level, this video is a must-watch.
===============================
🔗- LinkedIn: www.linkedin.com/in/williamkast/
📸- Instagram: williamkast
🐦- Twitter: williamkast_
===============================
🙎🏻♂️ Who am I and why should you listen to me?
🙌 I’m William Kast, and I help 7-8 Figure DTC Brand Owners scale with Facebook Ads. I’ve already generated over $9M on the platform.
🎯 On the channel, I’m sharing my insights, experience and best practices for free with one goal in mind: for you to make better ads!
👌 I personally don’t like to rely on mass-testing ad creatives. Instead, I focus on launching them with sniper precision based on much research and psychology to make them hit, and scale brands a lot just with a few viral ads.
How To Scale An ECOM Brand To 8 Figures In 2025
In this video, I break down how to scale an e-commerce brand to 8 figures in 2025 by leveraging proven strategies and adapting to emerging trends.
I’ll share insights on advanced scaling techniques, optimizing ad performance, and building systems that support long-term growth.
We’ll also cover the key metrics and tools successful e-commerce brands use to dominate their markets and achieve massive revenue goals.
If you’re ready to take your e-commerce business to the next level, this video is a must-watch.
===============================
🔗- LinkedIn: www.linkedin.com/in/williamkast/
📸- Instagram: williamkast
🐦- Twitter: williamkast_
===============================
🙎🏻♂️ Who am I and why should you listen to me?
🙌 I’m William Kast, and I help 7-8 Figure DTC Brand Owners scale with Facebook Ads. I’ve already generated over $9M on the platform.
🎯 On the channel, I’m sharing my insights, experience and best practices for free with one goal in mind: for you to make better ads!
👌 I personally don’t like to rely on mass-testing ad creatives. Instead, I focus on launching them with sniper precision based on much research and psychology to make them hit, and scale brands a lot just with a few viral ads.
มุมมอง: 26
วีดีโอ
5 Steps To Create Facebook Ads That Convert Like CRAZY
มุมมอง 689 ชั่วโมงที่ผ่านมา
✅ Want to Scale Your ECOM Brand with Ads? Click here: www.aetherads.com 5 Steps To Create Facebook Ads That Convert Like CRAZY In this video, I reveal the 5 steps to create Facebook ads that convert like crazy and help you scale your business in 2025. You’ll learn proven strategies for writing high-converting Facebook ad copy, designing scroll-stopping visuals, and optimizing your campaigns for...
How To Scale Facebook Ad Budgets (& Keep A High ROAS)
มุมมอง 8421 ชั่วโมงที่ผ่านมา
✅ Want to Scale Your ECOM Brand with Ads? Click here: www.aetherads.com How To Scale Facebook Ad Budgets (& Keep A High ROAS) In this video I share how to scale Facebook ad budgets effectively while maintaining a high ROAS. I’ll walk you through proven strategies for increasing ad spend without losing profitability or audience engagement. You’ll learn techniques like incremental budget scaling,...
5 Lessons From Spending $10M On Facebook Ads
มุมมอง 12614 วันที่ผ่านมา
✅ Want to Scale Your ECOM Brand with Ads? Click here: www.aetherads.com 5 Lessons From Spending $10M On Facebook Ads In this video, I share 5 powerful lessons I learned from spending $10M on Facebook Ads, covering strategies that drive real results. I break down the most effective techniques for optimizing campaigns, scaling ad budgets, and improving ad performance. You’ll discover insights on ...
How To Target Your Ideal Audience With Facebook Ads In 2025
มุมมอง 8214 วันที่ผ่านมา
✅ Want to Scale Your ECOM Brand with Ads? Click here: www.aetherads.com How To Target Your Ideal Audience With Facebook Ads In 2025 In this video, I show you how to target your ideal audience with Facebook Ads in 2025, using the latest strategies and tools. I explain how to leverage Facebook’s advanced targeting options, including custom audiences, lookalike audiences, and behavioral data, to r...
How To Get 5X ROAS On Your Facebook Ads
มุมมอง 19621 วันที่ผ่านมา
How To Get 5X ROAS On Your Facebook Ads
How To Kickstart Your Ecommerce Brand With Facebook Ads In 2025
มุมมอง 9321 วันที่ผ่านมา
How To Kickstart Your Ecommerce Brand With Facebook Ads In 2025
How To Use Facebook FLEXIBLE ADS (2025 Guide)
มุมมอง 32228 วันที่ผ่านมา
How To Use Facebook FLEXIBLE ADS (2025 Guide)
The Truth About Facebook Ads Retargeting In 2025 (That You Need To Hear)
มุมมอง 99หลายเดือนก่อน
The Truth About Facebook Ads Retargeting In 2025 (That You Need To Hear)
Facebook Ads: CBO vs ABO in 2025 (Explained!)
มุมมอง 138หลายเดือนก่อน
Facebook Ads: CBO vs ABO in 2025 (Explained!)
The Best Facebook Ad Structure to Run in 2025!
มุมมอง 415หลายเดือนก่อน
The Best Facebook Ad Structure to Run in 2025!
This Facebook Ads Strategy Generated $300K For My Client In 30 Days
มุมมอง 104หลายเดือนก่อน
This Facebook Ads Strategy Generated $300K For My Client In 30 Days
Interest Targeting vs Broad Targeting. Which One Should You Use?
มุมมอง 156หลายเดือนก่อน
Interest Targeting vs Broad Targeting. Which One Should You Use?
This Black Friday Ad Will Crush It! Just Copy It
มุมมอง 44หลายเดือนก่อน
This Black Friday Ad Will Crush It! Just Copy It
Should You Run Cost Controls For Facebook Ads?
มุมมอง 572 หลายเดือนก่อน
Should You Run Cost Controls For Facebook Ads?
Full Guide To Facebook Ads Media Buying (Core Principles Explained)
มุมมอง 1122 หลายเดือนก่อน
Full Guide To Facebook Ads Media Buying (Core Principles Explained)
How To *actually* Test Facebook Ads in 2025
มุมมอง 1802 หลายเดือนก่อน
How To *actually* Test Facebook Ads in 2025
How To Successfully Copy Competitors' Winning Facebook Ads
มุมมอง 1842 หลายเดือนก่อน
How To Successfully Copy Competitors' Winning Facebook Ads
Advantage+ vs. Broad Targeting: Which Facebook Ads Should You Run?
มุมมอง 5822 หลายเดือนก่อน
Advantage vs. Broad Targeting: Which Facebook Ads Should You Run?
How To Generate Infinite UGC Ad Scripts Using AI
มุมมอง 792 หลายเดือนก่อน
How To Generate Infinite UGC Ad Scripts Using AI
My Facebook Ad Creation Process For 7+ Figure Brands
มุมมอง 1582 หลายเดือนก่อน
My Facebook Ad Creation Process For 7 Figure Brands
6 Best Practices For Facebook Ads Accounts (2024)
มุมมอง 762 หลายเดือนก่อน
6 Best Practices For Facebook Ads Accounts (2024)
Checklist To Avoid Ad Mistakes (And Finding Winning Ads Instead!)
มุมมอง 633 หลายเดือนก่อน
Checklist To Avoid Ad Mistakes (And Finding Winning Ads Instead!)
5 Most Profitable BFCM Offers To Run In 2024
มุมมอง 543 หลายเดือนก่อน
5 Most Profitable BFCM Offers To Run In 2024
How To Get Free Content For Your Ecom Brand
มุมมอง 493 หลายเดือนก่อน
How To Get Free Content For Your Ecom Brand
How To Prepare An E-Commerce Store For Black Friday (3 Strategies)
มุมมอง 563 หลายเดือนก่อน
How To Prepare An E-Commerce Store For Black Friday (3 Strategies)
Scaling Facebook Ads Is Easy, Actually
มุมมอง 2203 หลายเดือนก่อน
Scaling Facebook Ads Is Easy, Actually
Blueprint To Scale Your ECOM Business To 8 Figures (Step by Step)
มุมมอง 1073 หลายเดือนก่อน
Blueprint To Scale Your ECOM Business To 8 Figures (Step by Step)
William love your vidoes mate. How does that apply to different product categories? Do you still recommend all the products in one CBo campaign or different CBO campaign per product catagory?
Elaborate further pls. You mean adding texts? Voice overs? Testing many different variations of creatives rather than messing about with ad settings?
So how to target this ideal audience if by using my own chosen interests I am limiting my audience?
If you would like to test new creatives/angles. Do you need to make a new ABO/CBO campaign or is it ok to add them to the current CBO/ABO campaign?
Better to test on a cbo campaign. Don’t use abo
Better to test them in the current CBO / ABO I don't have separate testing and scaling campaigns You can do it in the same campaign
So should we test in a CBO setting. with two adset 1. Advantage + and 2. Broad Targeting
I run a CBO or ABO campaign to test and scale the winning batches and have an additional campaign with Adv+ where I just put all the winners from the other campaign for the sales boost
1:37 you didn't link any video here brother?
Here you go mate: th-cam.com/video/jaK-uwvq05Y/w-d-xo.html it's at the bottom of the video description
Thank you
Brother, I have a question You are good but if you are making professional ads your work is good so why do you need to run a TH-cam channel. Please answer☺
Go broad with no interests even on a brand new pixel with no data?
You can push the pixel into the right direction and collect data with interests But I've seen many cases in which broad worked better even from the get go if the hooks were super specific towards the right audience
@@WilliamKast_ 👍💪
Bro I am selling anime phone wallpaper , a digital product, I try to make sales with meta but I can't , I think I am losing something on targeting help me
Thanks William! For those retargeting ads would you create a separate campaign?
Do you run retargeting ads in the early stage?
Crazy Channel this one! Not gonna lie I never used to do this and would always see performance fluctate like crazy. Thank You!
Appreciate it mate! Hope you get more stable performance from now on
Tof is the best to low cost
Great video man. You have to make longer videos!! Would love to see you dive deep in to the metrix, the excel sheet, etc. Keep it up!
Thanks mate! I'll make longer ones on those topics
thanks for addressing the duplicate audience when having a separate testing/scaling campaign, I will try out just one campaign. if I am doing CBO in a single campaign, how can i give new split test variations "a chance" if the already winning ads will take up all the spend?
SUBSCRIBED!
hey man great video! i think it would be great if you did longer videos. i would love to see you dive in a subject for half an hour or whatever you'll see fit for the vid. keep it up :)
Agree that
Thanks I was trying to find this video
Trust your fb partner
William, you provide a lot of value.
Thank you for this info please keep it going
Thanks man, for sure
Nice video, however how can you guys solely rely on facebook? For me and other people I know facebook metrics like the roas and purchases are never accurate.
For some brands it's quite accurate, for others we use TripleWhale What do you use for tracking?
@@WilliamKast_ I’m just using Omega pixel and I calculate my real roas with my sheets. Will the metrics in my ad managers be more accurate with triple whale?
Yes brother
Google sheet funnel tracker - is that manual or are you pulling the data through?
I do it manually
Amazing to know I just scrolled to see❤ your magical knowledge about broadness and interest well explain brother
Can you give us your document? it'll be helpful
Hey William amazing video, is Insense still proving Product Seeding option? I could not find it on their website
bro literally said be better and refused to elaborate
Hahaha, check out the full video bro
really appreciate you sharing this and as an affiliate marketer I could definitely use this style of copy to create better ads and winning campaigns…got yourself a new fan
I hate ads
They are nicer if you make them, not watch them
That's a good argument, but it's kind of like saying I am a vegan but work at a slaughterhouse
You need to be famous your growing everyday just like me
Great video! I've got a couple of questions and messaged you on instagram!
💯
great ideias, mate, thanks
Thanks Fabio!
Good to know
So if I have 3 creatives I should use only one campaign with 3 Adsets and 3 ads and not 3 campaigns (im talking about going broad)
Well I’ll try
How did it go?
Great videos! Wondering if you work with B2B brands - or can point me in the direction of someone who does? Much appreciated!
You can reach businesses with Facebook ads as well. Have done that for some businesses Feel free to schedule a call
This is something marketers who know what's important to scale a business speaks about while rest says follow this structure, test is the ad concept etc..
Thanks, appreciate you!
i learnt so much from this than any other youtube channel about creatives, thanks a bunch william
So happy to hear that Mazen:)
W video
For Common Mistake #1 if my ads are in high performing state, and Meta encourage to spend more, even double, should I still not do it ?
Only if it's better than your own target or ROAS will drop
The excel is eye opening William! Just seeing it made me understand I'm not tracking enough! Thank you for the amazing video.
Thanks for sharing, really appreciate the knowledge
Thank you, appreciate it!
Why ?, you're just saying do it because ... ??????
Check the full video for the whole answer mate
@@WilliamKast_ sorry, idk why i wrote that, i guess it was a bad day
😊
Hey william, hope your doing great!. Got a ton of insights from this video. a quick question. ive got a clothing brand client ( a beginner) he wanted to start running ads on his product. he sells (Tshirt+shorts Set) for 65$, his ad budget is minimal around 500$ a month. demographics are 18 -30 Men (UK). he wants his brand to feel premium. Can i get some advice on how i should go about with this campaign. and make it as profitable as possible. i was thinking of a CBO campaign with 3 adsets (3 different creatives) 2 reels and 1 carousel. running at 30$ per day on total. but obviously will reinvest from profits to the adspend and test it out what do you think william? would highly appreciate your suggestion brother
Nice video bro Thanks you ❤ From 🇮🇳
Hi, my product is only a summer product, and the Winner ads burned out in the CBO or stopped performing. So I transferred the post IDs to an ASC+ and had a constant ROAS of 3-4 for two weeks. Now the performance has suddenly dropped to a ROAS below 1 for two days, although I really haven't changed anything. What could be the reason for this? I would like to understand this. Maybe you can answer this question for me?
This is gold.
Hey william posting this comment again, first of all thanks for the amazing content. I am not getting the point of decreasing ad spend by 20% if we are not getting the target nccpa, don't we need to run new dct and find winning ad creatives to get the target nccpa and then increase the spend by 20%, instead of decreasing it. Why we are decreasing the ad spend, please help me to clarify it.
Hey mate, just saw this If you're just testing you don't wanna go below $100 daily to be able to test 2-3 DCTs at a time But if you've scaled more than that the scaling rules apply