- 10
- 905
Search Friendly
Canada
เข้าร่วมเมื่อ 21 เม.ย. 2020
I'm Alex with Search Friendly. My goal is to empower you to attract customers from search engines through helpful tips and tricks, best practices and course-style videos.
I built and optimized my first website in 2002. In 2006 I joined @CriticalMassAgency as a Media Coordinator, met amazing people and learned lots about email marketing, web analytics, paid search and SEO.
Since 2010 I freelance working with some amazing SaaS brands like @MiroHQ and agencies like McCann Canada.
Since 2014 I'm focusing on search engine marketing. I help businesses attract customers from search engines through paid search (Google Ads), local search (Google Business Profile, etc.) and organic search (technical SEO and content strategies).
I audit and optimize websites full-time. I also teach at online schools like Jelly Academy as well as coach/mentor individual entrepreneurs. Book a free 15-minute discovery call to see if I can help you attract customers from search engines.
I built and optimized my first website in 2002. In 2006 I joined @CriticalMassAgency as a Media Coordinator, met amazing people and learned lots about email marketing, web analytics, paid search and SEO.
Since 2010 I freelance working with some amazing SaaS brands like @MiroHQ and agencies like McCann Canada.
Since 2014 I'm focusing on search engine marketing. I help businesses attract customers from search engines through paid search (Google Ads), local search (Google Business Profile, etc.) and organic search (technical SEO and content strategies).
I audit and optimize websites full-time. I also teach at online schools like Jelly Academy as well as coach/mentor individual entrepreneurs. Book a free 15-minute discovery call to see if I can help you attract customers from search engines.
6/6 Local Content / Content to Signal Local Relevance / Local SEO for Beginners / Search Friendly
Learn about creating content that is helpful for users and signals local relevance to search engines. Check examples of local content for barber shops, but use the ideas to improve rankings for any type of local business.
In this video:
==================================
0:12 Definition of local content
0:28 Local content that informs
2:17 Local content that educates
3:31 Local content that engages
4:30 Local content that builds trust
6:09 Two thoughts to leave you with
Links from the video:
==================================
Local SEO for Beginners. Watch the entire playlist:
th-cam.com/play/PLhf9yeZuqugF0VhThnPJ-etYhhyO0DX2k.html
Questions I answer in this video:
==================================
What is local content?
Why is local content important for search visibility?
How to create local content for rankings?
What are some examples of local content?
#localcontent #localcontentstrategy #localseotips #searchfriendly
My background: searchfriendly.ca/about/
Articles: searchfriendly.ca/author/admin/
1:1 SEO coaching: searchfriendly.ca/coaching/
Find me online:
==================================
searchfriendly.ca/
www.linkedin.com/in/zagoumenov/
www.tiktok.com/@searchfriendly
searchfriendly
searchfriendly
In this video:
==================================
0:12 Definition of local content
0:28 Local content that informs
2:17 Local content that educates
3:31 Local content that engages
4:30 Local content that builds trust
6:09 Two thoughts to leave you with
Links from the video:
==================================
Local SEO for Beginners. Watch the entire playlist:
th-cam.com/play/PLhf9yeZuqugF0VhThnPJ-etYhhyO0DX2k.html
Questions I answer in this video:
==================================
What is local content?
Why is local content important for search visibility?
How to create local content for rankings?
What are some examples of local content?
#localcontent #localcontentstrategy #localseotips #searchfriendly
My background: searchfriendly.ca/about/
Articles: searchfriendly.ca/author/admin/
1:1 SEO coaching: searchfriendly.ca/coaching/
Find me online:
==================================
searchfriendly.ca/
www.linkedin.com/in/zagoumenov/
www.tiktok.com/@searchfriendly
searchfriendly
searchfriendly
มุมมอง: 41
วีดีโอ
5/6 Citations / Citation Building for Local Rankings / Local SEO for Beginners / Search Friendly
มุมมอง 532 หลายเดือนก่อน
Learn about business citations and why they're essential for local search visibility. Then, get an approach to managing your business citations. Navigate the video: 0:34 What are online business citations? 0:44 Examples of websites with local citations 1:00 What is NAP and why it's important? 1:35 Common issues with citations 2:09 Citation count benchmarks 2:39 Where to check your citations for...
4/6 Online Reviews / Customer Review Management / Local SEO for Beginners / Search Friendly
มุมมอง 432 หลายเดือนก่อน
Learn to manage online reviews for your local business. In this video, I introduce the value of online reviews and explain how to ask for, monitor and respond to both positive and negative reviews. Links from the video: Guidelines for representing your business in Google Business Profile: support.google.com/business/answer/3038177?hl=en Review best practices from Google: support.google.com/busi...
3/6 Website Localization / Optimize for Local Rankings / Local SEO for Beginners / Search Friendly
มุมมอง 372 หลายเดือนก่อน
Learn to optimize your website pages for transparency and local relevance. In this video, I introduce Local SEO concepts and provide step-by-step instructions so that local business owners and managers can improve their websites' local rankings. 00:00:19 Empathize with Google 00:01:00 Quality local page 00:01:38 Organic local results 00:02:03 Types of ranking pages 00:02:26 Homepage meta-tags 0...
Share access to your Google Business Profile in under 1 minute - Search Friendly
มุมมอง 352 หลายเดือนก่อน
Quickly learn to share access to your Google Business Profile for vendors, consultants and team members. Super easy steps: 00:00:14 Log into your Google Business Profile 00:00:29 Get to the right settings 00:00:35 Add a manager Done in under one minute! Google Business Profile www.google.com/intl/en_ca/business/ #googlebusinessprofile #searchfriendly My background: searchfriendly.ca/about/ Arti...
2/6 Google Business Profile / GBP Setup, Verification... / Local SEO for Beginners / Search Friendly
มุมมอง 532 หลายเดือนก่อน
Learn to set up a Google Business Profile (GBP) and make your local business visible in search engines. In this video, I go into three steps of creating a profile: basic setup, verification and optimization. Google is increasingly asking for video verification of your listing. Check the video verification link below. In GBP optimization, I cover the top elements that help your business listing ...
1/6 Intro to Local SEO / Concepts, Benefits, Process / Local SEO for Beginners / Search Friendly
มุมมอง 543 หลายเดือนก่อน
In 2.5 minutes, understand Local SEO and how it helps your business stand out in search. 0:00:23 What is local SEO? 0:00:33 What's a business listing? 0:00:52 Where does your local listing show? 0:01:09 What is local search intent? 0:01:45 What can I do to improve my local SEO? #localseo #localbusiness #googlemaps #bingplaces #googlebusinesstips My background: searchfriendly.ca/about/ Articles:...
How to setup domain forwarding in GoDaddy - Search Friendly
มุมมอง 227 หลายเดือนก่อน
How to forward your domain to a Facebook page using GoDaddy domain registrar? In 1 minute this video shows you steps to forward your domain to a Facebook profile or page. #godaddydomain #howto #searchfriendly
How to Build & Manage UTM Tags in Google Sheets - Simple Process & Free Template - Search Friendly
มุมมอง 4363 ปีที่แล้ว
Like many digital marketers I needed to track multiple campaigns for multiple clients using multiple traffic channels. There are UTM management tools on the market but I chose to go with the good, old Google Sheets. Here's the template I created to build and track UTM tags all in a single Google Sheets spreadsheet. You can actually use separate tabs to differentiate between clients. Also, it he...
Make This UTM Tracking Template Yours by Making a Copy in Google Sheet - Search Friendly
มุมมอง 1313 ปีที่แล้ว
Thank you for using my Google Sheets template for UTM tracking! I'm seeing a lot of marketers making good use of it. I'm also still getting a lot of request to edit the doc. So, in this video I'll show you the best way to make this UTM tracking spreadsheet yours. Haven't used it yet? Get your UTM builder and tracker here: zagoumenov.com/tools/utm-builder-spreadsheet-google-sheets/ #UTMbuilder #...
Thank you, may I ask you a question? We have 4 different locations A, B, C, D, all listed on Google Maps. When doing citations on various citation websites, do I need to list each location with its specific name, such as A (Address 1), B (Address 2), etc.? Or should I add all locations in one listing?
Thanks, Jay! A citation is a mention of your business Name, Address and Phone # (NAP) on external sites (citation sources). A NAP is specific to a single location. So, each of your locations needs to have its own citations. LMK if there's anything else.
Legend thanks for this ❤
No problem 😊. Glad you found it useful!
So what do I do with these, how do I track using the url's? I have my spreadsheet created, I've sent out my campaigns, now how do I track anything with this?
Lacey, thank you for your comment. You should be able to see the results in your analytics reports. If you use Google Analytics (Universal), the clicks on your campaign links will be reported here: Acquisition > Campaigns > All Campaigns. If you're using GA4, your campaign clicks should be visible here: Life Cycle > Acquisition > Acquisition Overview.
Awesome! Thanks
Thanks!
Thank you, Alexander!