Vanessa Chase Lockshin
Vanessa Chase Lockshin
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How to Plan Your Non-Profit's Stories for the Next 90 Days
The start of a new quarter is a great time to step back and do some strategic planning for your non-profit. I personally love planning in 90 day increments because they are easier to manage and predict.
Today we’re going to plan your non-profit’s stories for the next 90 days. Grab your pen and paper and let’s get planning!
👉👉On-Demand Storytelling Training: www.thestorytellingnonprofit.com/freetraining
For more non-profit tips, follow me here too:
Website: www.thestorytellingnonprofit.com
Facebook: storytelling...
Twitter: vanessaechase
Pinterest: www.pinterest.com/storytellin...
Feel free to leave a comment suggesting what tip I should talk about next or a topic you'd like me to cover!
มุมมอง: 486

วีดีโอ

How This Non-Profit Use Storytelling to Raise $80k during Giving Tuesday
มุมมอง 3652 ปีที่แล้ว
Welcome to Non-Profit Story Chats. I’m excited to bring you a conversation today with Janice Haskell. Janice is the Vice President of Program Development for Dreams InDeed and an alumni of The Storytelling Non-Profit Master Class. In this chat, Janice and I talk about her recent Giving Tuesday campaign, which was her biggest success to date, telling stories authentic to your mission, and a stra...
Storytelling Tips: How to Measure the ROI of a Story
มุมมอง 3432 ปีที่แล้ว
Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. One of the best storytelling tips I can give you is to set yourself up for measurement success from the very beginning. It can be near impossible to measure the success of a story if you haven’t first thought about what ...
3 Layers of Strategic Storytelling
มุมมอง 8053 ปีที่แล้ว
Ready for more momentum in your fundraising and communications program? This webinar will walk you through the three layers of strategic storytelling to help you take it to the next level. 👉👉 Master Class: www.thestorytellingnonprofit.com/masterclass/ For more non-profit tips, follow me here too: Website: www.thestorytellingnonprofit.com Facebook: storytelling... Twitter: twitter.c...
How to Get Your Nonprofit Board Members Involved in Year End Fundraising
มุมมอง 5674 ปีที่แล้ว
When it comes to year-end fundraising, most nonprofits spend a lot of time thinking about their fundraising letters, fundraising emails, Giving Tuesday, and so one. In other words, we spend a lot of time planning our asking tactics. But there’s one critical resource we often overlook as we plan our campaigns our board members! Year-end fundraising season is a great opportunity for nonprofit boa...
Create a 20 Before 2020 List for Your Nonprofit
มุมมอง 2594 ปีที่แล้ว
We’re officially in the last quarter of 2019. Now is a great time to think about wrapping up fundraising and communications loose ends before the New Year. One of the ways I do this is to create a “20 before 2020” list to prioritize the most important things that need to get completed. In this video I breakdown what exactly this list is and how to create one for your nonprofit. DOWNLOAD the Sto...
Monthly Content Planner Kit Video Walk Through
มุมมอง 5144 ปีที่แล้ว
Welcome to the Monthly Content Planner Kit! Get your copy of this FREE resource here 👉👉 www.thestorytellingnonprofit.com/monthly-content-planner-kit/ For more non-profit tips, follow me here too: Website: www.thestorytellingnonprofit.com Facebook: storytelling... Twitter: vanessaechase Pinterest: www.pinterest.com/storytellin...
Nonprofit Content Marketing Tips for Year End Fundraising
มุมมอง 4684 ปีที่แล้ว
When we talk about year end fundraising campaigns, we often do ourselves the disservice of only thinking about the asking tactics. The reality is a successful year end fundraising campaign requires an ecosystem of more than just asking. That’s where content marketing comes in. In this tutorial I’ll walk you through how content marketing can support year end fundraising and some helpful nonprofi...
Nonprofit Storytelling Tips for Year End Appeals
มุมมอง 8734 ปีที่แล้ว
Storytelling is a great tool for nonprofits to capture the hearts and minds of donors. And let’s be honest, it helps us raise more money, too! But simply telling a story doesn’t guarantee success. In this tutorial I’m sharing nonprofit storytelling tips for year-end appeals that have helped fundraising programs raise millions of dollars and up their game. DOWNLOAD the Storytelling Success Check...
How to Write Your Best Fundraising Letter
มุมมอง 13K4 ปีที่แล้ว
Fundraising letters continue to be an important fundraising tactic for nonprofits. Unlike social media and other types of fundraising, your organization is able to get in front of a donor and capture their attention (at least for a few seconds). What you say in your fundraising letter can make or break whether a donor continues to read it or makes a donation. In this video I’m sharing tips on h...
5 Steps to Plan a Year End Fundraising Campaign
มุมมอง 8304 ปีที่แล้ว
Year end fundraising is one of the biggest fundraising opportunities for nonprofits. Over 30% of all donations are made during the month of December, and a huge portion of those donations are made in the final three days of the month. But just because donors are the giving spirit does not mean your organization is guaranteed to meet its fundraising goal. You need a fundraising plan for year end...
Tips to Integrate Nonprofit Marketing and Fundraising
มุมมอง 7574 ปีที่แล้ว
So often nonprofit marketing and fundraising operate in two different arenas. They become siloed and are not working together to support common goals. This happens for so many reasons, but the important thing is to find a way to get them working together. That’s what we’re going to talk about in this tutorial. DOWNLOAD the Storytelling Success Checklist here bit.ly/storychklt MY BOOK, The Story...
How to Run a Successful Fundraising Campaign
มุมมอง 12K4 ปีที่แล้ว
Any nonprofit fundraising plan is bound to include plans for fundraising campaigns. These are short term fundraising initiatives for specific projects, programs or even general operating funds. The idea is to catalyze donors by presenting them with an irresistible opportunity to support your nonprofit’s mission. Of course, running a successful fundraising campaign can have a lot of parts and pi...
How to Create a Project Brief for Fundraising and Communications Projects
มุมมอง 2.4K4 ปีที่แล้ว
Ever worked on a fundraising or communications project only to find it gets stalled or derailed because no one can agree on anything? It happens to all of us! One way to avoid this common project pitfall is to get everyone on the same page right from the outset of the project using a project brief. This tool has saved me and many of my clients so many headaches. In this tutorial I’m going to wa...
How to Tell a Nonprofit Story from Scratch
มุมมอง 3.5K4 ปีที่แล้ว
GIVEAWAY INFO To enter this month’s giveaway you need to 1) Subscribe to my channel and 2) Leave a comment below and tell me your biggest takeaway from this video. This giveaway is open from Monday, July 29 until Friday, August 2 at 5 pm PST. I’ll be announcing the winner on Tuesday, August 6. Good luck! One of the questions I get asked the most is, “How can my organization tell a story?” Today...
Fundraising Ideas: Create Your Nonprofit's Storytelling Strategy for 2019
มุมมอง 9364 ปีที่แล้ว
Fundraising Ideas: Create Your Nonprofit's Storytelling Strategy for 2019
Create Your Fundraising Plan for the Second Half of 2019
มุมมอง 2644 ปีที่แล้ว
Create Your Fundraising Plan for the Second Half of 2019
How To Do a Mid Year Fundraising & Communications Review
มุมมอง 5015 ปีที่แล้ว
How To Do a Mid Year Fundraising & Communications Review
How to Batch Your Non-Profit's Content for an Entire Month
มุมมอง 4295 ปีที่แล้ว
How to Batch Your Non-Profit's Content for an Entire Month
Donor Thank You Letter Strategies for Online Fundraising
มุมมอง 2.6K5 ปีที่แล้ว
Donor Thank You Letter Strategies for Online Fundraising
How to Create a Small Dollar Donor Stewardship Plan
มุมมอง 5675 ปีที่แล้ว
How to Create a Small Dollar Donor Stewardship Plan
Small Dollar Donor Stewardship -- Strategies for Digital Fundraising Programs
มุมมอง 6095 ปีที่แล้ว
Small Dollar Donor Stewardship Strategies for Digital Fundraising Programs
Sackler Family Gift, Women Give 2019, and More Non-Profit Sector News
มุมมอง 1195 ปีที่แล้ว
Sackler Family Gift, Women Give 2019, and More Non-Profit Sector News
Donor Stewardship in 2019 Two Must Haves for Nonprofits
มุมมอง 6615 ปีที่แล้ว
Donor Stewardship in 2019 Two Must Haves for Nonprofits
Creating a Custom Google Analytics Dashboard for Nonprofit Comms
มุมมอง 6735 ปีที่แล้ว
Creating a Custom Google Analytics Dashboard for Nonprofit Comms
Solve Your Obstacles to Reach Your Fundraising Goals in 2019
มุมมอง 2025 ปีที่แล้ว
Solve Your Obstacles to Reach Your Fundraising Goals in 2019
How to Improve Your Fundraising Writing
มุมมอง 1.9K5 ปีที่แล้ว
How to Improve Your Fundraising Writing
How to Tell Stories Like St Jude Children's Research Hospital
มุมมอง 7375 ปีที่แล้ว
How to Tell Stories Like St Jude Children's Research Hospital
5 Self Care Tips for Year End Fundraising
มุมมอง 4875 ปีที่แล้ว
5 Self Care Tips for Year End Fundraising
Giving Tuesday Social Media Tips for Nonprofits
มุมมอง 1.3K5 ปีที่แล้ว
Giving Tuesday Social Media Tips for Nonprofits

ความคิดเห็น

  • @arelene1305
    @arelene1305 วันที่ผ่านมา

    Very helpful, Thanks so much! Yes I will be doing a review this week from fundraiser we just had June 22nd! 👍🏽

  • @user-fk1wm2lj2x
    @user-fk1wm2lj2x 5 หลายเดือนก่อน

    more visuals not just your face.

  • @ttbrianm
    @ttbrianm 7 หลายเดือนก่อน

    Right now, the goal is for my graduation project. This is to help this gentleman develop his NGO from scratch; he has the business plan and mission statement, right now we need volunteer directors to satisfy the requirements to register as an NGO. Any suggestions on where to recruit?

  • @paramjeetsingh4290
    @paramjeetsingh4290 7 หลายเดือนก่อน

    Startup Smart: Financial Preparedness for a Fundraising Campaign - th-cam.com/video/vNnO0ykvwF4/w-d-xo.html

  • @tim5022
    @tim5022 9 หลายเดือนก่อน

    Lol this is an awful video.

  • @odiinternational7850
    @odiinternational7850 10 หลายเดือนก่อน

    This is key; Giving yourself or creating for oneself breathing space is really important point I have just learnt here from you @Vanessa, thanks for sharing!

  • @JessicaNui
    @JessicaNui ปีที่แล้ว

    Thank you for the tips 😊 Very helpful and will be sure to try it out

  • @sharonpapo5841
    @sharonpapo5841 ปีที่แล้ว

    Hi, thanks for this video. FYI - I tried going to the link with the assessment tool you posted and it didn't work.

  • @TheAndiki
    @TheAndiki ปีที่แล้ว

    Have enjoyed listening to the wonderful fundraising tips that helps shift my way of raising funds: we are at that point in our organisation where we are working towards sustainability

  • @veek6514
    @veek6514 ปีที่แล้ว

    Thank you so much, very helpful! How long should a narrative be?

  • @KeyserTheRedBeard
    @KeyserTheRedBeard 2 ปีที่แล้ว

    fantastic content Vanessa Chase Lockshin. I crushed that thumbs up on your video. Always keep up the amazing work.

  • @jewel2022now
    @jewel2022now 2 ปีที่แล้ว

    Thank you, this helps give great ideas.

  • @edshampson9443
    @edshampson9443 2 ปีที่แล้ว

    𝓹𝓻𝓸𝓶𝓸𝓼𝓶

  • @asifjubier5396
    @asifjubier5396 2 ปีที่แล้ว

    Mem is not getting any donation in my campaign. I am very disappointed. Please tell me what I can do now please.

  • @shanesummers100
    @shanesummers100 2 ปีที่แล้ว

    The structure of how the story should be delivered. Its also important to know your audience. Having the process in place so it just comes out naturally.

  • @heidisourwine
    @heidisourwine 2 ปีที่แล้ว

    I would love to see one filled out

    • @VanessaChaseLockshin
      @VanessaChaseLockshin 2 ปีที่แล้ว

      Thanks for this idea, Heidi! I'll try to do a follow up video with one completed!

  • @CauseSpecialist
    @CauseSpecialist 2 ปีที่แล้ว

    Love the activity forecast!

  • @rananour1454
    @rananour1454 2 ปีที่แล้ว

    This was helpful, thank you for every tip ♥️👌🏼

  • @innovativefacultytrainingp1546
    @innovativefacultytrainingp1546 2 ปีที่แล้ว

    Nice

  • @innovativefacultytrainingp1546
    @innovativefacultytrainingp1546 2 ปีที่แล้ว

    Nice

  • @neilhunter4811
    @neilhunter4811 2 ปีที่แล้ว

    Hello Vanessa, thank you so much for this. The charity I work at supports a number of conditions, and I cant escape the idea of having a plan for each - that is seriously daunting. But these 90-day ones sound ideal. Fluid but structured. I don't suppose you have a template or given thought to a template for a 90-day plan have you? I am thinking this could go down on 1 sheet of A4 - 1 side might be a push.

    • @VanessaChaseLockshin
      @VanessaChaseLockshin 2 ปีที่แล้ว

      Hey Neil! I'm glad this helped you. Unfortunately I don't have a template to share but what I would do is just create a table in a document that's 3 columns wide (one column per quarter). You could add rows for specific initiatives or campaigns.

  • @adedoyinojosipe4009
    @adedoyinojosipe4009 2 ปีที่แล้ว

    Thank you Vanessa for this info, but is possible to have three to four different campaigns in one newsletter?

    • @VanessaChaseLockshin
      @VanessaChaseLockshin 2 ปีที่แล้ว

      You could, but I find that emails perform better when there are fewer calls to action.

  • @terryseldon7446
    @terryseldon7446 2 ปีที่แล้ว

    🤗👍👍

  • @SmartOffering
    @SmartOffering 2 ปีที่แล้ว

    Thanks for this we are a new non profit and are prepared for our first giving Tuesday tomorrow.

  • @salinamiller8801
    @salinamiller8801 2 ปีที่แล้ว

    This is a very helpful video thank you

  • @mcglauflinmedia9663
    @mcglauflinmedia9663 2 ปีที่แล้ว

    This video has been super helpful! I'm an aspiring videographer who wants to find the story of a non-profit and create a stunning video that portrays that story. I'm just starting out in this field and this video is really helpful for me while I'm beginning work on my first project. Thank you!

  • @jamesmathews1640
    @jamesmathews1640 2 ปีที่แล้ว

    I enjoyed your presentation and found it very informative. I would very much appreciate some more examples of survey questions for my type of organization. We are a support group fro a County park system.

    • @VanessaChaseLockshin
      @VanessaChaseLockshin 2 ปีที่แล้ว

      Glad you found this helpful, James! What are you hoping to learn from your survey?

  • @kishon8
    @kishon8 2 ปีที่แล้ว

    Starts at 1:48…

  • @ramonakearns2101
    @ramonakearns2101 2 ปีที่แล้ว

    We're Asking a non-profit intergenerational arts organization and asking for money is very hard for a non-profit organization because some people What to know what they're getting for giving/donations. We try to hard a salon and a silent auction online. However, items aren't what folks want. Any suggestions 🤔

    • @VanessaChaseLockshin
      @VanessaChaseLockshin 2 ปีที่แล้ว

      Hi Ramona - I think you may have answered your own questions. What you're doing isn't what folks want. Whether it's an online auction, a direct ask, or a community partnership, ensure the details of the fundraiser are going to be what your audience wants. I know that's extra work but it's worth figuring out!

  • @mirjalal3882
    @mirjalal3882 3 ปีที่แล้ว

    Scrapping through TH-cam for years, today I finally found the video I was looking for. Thank you for this. I am a Communication Manager myself but I constantly struggle with strategizing a plan for my organisation. Hasnt been a smooth journey at all.

    • @VanessaChaseLockshin
      @VanessaChaseLockshin 2 ปีที่แล้ว

      I'm so glad you found this video! I hope it brings you some planning peace and smooths out the tougher parts of being a Communications Manager.

  • @danielbryce4041
    @danielbryce4041 3 ปีที่แล้ว

    Highly informative Vanessa, Multi channel fundraising is really a great idea. We're currently planning for a online fundraising campaign with Donorbox as our online fundraising platform, will plan for fundraising via diff channels too! Thank you

  • @indiraveldi3420
    @indiraveldi3420 3 ปีที่แล้ว

    A song on Real hero and great donor Sonu Sood Watch in you tube channel ""INDIRA VELDI""

  • @percivalvergara6584
    @percivalvergara6584 3 ปีที่แล้ว

    Vanessa

  • @allisonkolb3986
    @allisonkolb3986 3 ปีที่แล้ว

    Doing a recording of your pitch first is a really cool tip. I am excited to try it.

  • @tsnttsnt5817
    @tsnttsnt5817 3 ปีที่แล้ว

    Hi Vanessa, but isn't this supposed to be the plan for the staff to communicate regarding certain projects?

    • @VanessaChaseLockshin
      @VanessaChaseLockshin 3 ปีที่แล้ว

      Great question! The type of communications plan I'm discussing in this video is an external communications plan. That's different from an internal communications plan, which is what you are asking about.

  • @9801915054
    @9801915054 3 ปีที่แล้ว

    Hey.. M from India, raising fund here for a treatment...need your support on it

  • @themuseumthemostbeautifulp1487
    @themuseumthemostbeautifulp1487 3 ปีที่แล้ว

    Thank you!

  • @cianciolop
    @cianciolop 3 ปีที่แล้ว

    The volume seems really low. I am having a hard time hearing, and my volume is all the way up. Looks like good content.

    • @VanessaChaseLockshin
      @VanessaChaseLockshin 3 ปีที่แล้ว

      Thanks for flagging this for me, Paul. I re-listened on three devices and didn't have any issues, but I'll keep this in mind for future videos.

    • @cianciolop
      @cianciolop 3 ปีที่แล้ว

      @@VanessaChaseLockshin No prob. Glad closed cations work. Good info about working on the long-term narrative.

  • @MattSaysHello
    @MattSaysHello 3 ปีที่แล้ว

    Great to have you back Vanessa!

  • @InvestTheLight
    @InvestTheLight 3 ปีที่แล้ว

    Thank you! I really enjoyed this video. I will utilize these tips in my writing tonight :)

  • @jaegarnett5791
    @jaegarnett5791 3 ปีที่แล้ว

    What do you write in the subject line?

    • @VanessaChaseLockshin
      @VanessaChaseLockshin 3 ปีที่แล้ว

      Great question. It really depends on the email. I always run subject line A/B tests to maximize open rates.

  • @danikawatson9035
    @danikawatson9035 3 ปีที่แล้ว

    unfortunately, I'm on my own for my fundraiser, so... this is going to be a lot of work for me.

    • @VanessaChaseLockshin
      @VanessaChaseLockshin 3 ปีที่แล้ว

      Totally understand that, Danika! I've been a one-person shop before and it's a lot of plates to juggle. You can still take the concepts from this plan and scale them back to work for your situation.

  • @francismausley7239
    @francismausley7239 3 ปีที่แล้ว

    A great concept... "To give and to be generous are attributes of Mine; well is it with him that adorneth himself with My virtues." ~ Bahá’u’lláh, Baha'i Faith

  • @hitanicrecords5705
    @hitanicrecords5705 3 ปีที่แล้ว

    What’s is your price

  • @jackielarson4420
    @jackielarson4420 3 ปีที่แล้ว

    This is great, thanks for sharing this! I found the tips about the building the case BEFORE the ask and taking a stance on something to me the most helpful!

    • @VanessaChaseLockshin
      @VanessaChaseLockshin 3 ปีที่แล้ว

      So glad to hear that, Jackie! Best of luck with your upcoming emails!

  • @VirginieFiteGeorgel
    @VirginieFiteGeorgel 3 ปีที่แล้ว

    Hi Vanessa! What would you add in the design part? (in our case, we use SM, email and send a postcard for our year end campaign: would we add there all the graphic design work that needs to be done? thx !

    • @VanessaChaseLockshin
      @VanessaChaseLockshin 3 ปีที่แล้ว

      That's exactly right, Virginie. Any design direction notes, preferences, branding, final assets, etc are great to add into your brief.

  • @audreymichele213
    @audreymichele213 3 ปีที่แล้ว

    I'm interested in hearing more about theory for change :)

  • @michellewest6929
    @michellewest6929 3 ปีที่แล้ว

    👏👏👏👏 Incredibly helpful!

  • @farihagul2254
    @farihagul2254 3 ปีที่แล้ว

    Hello ma'm

  • @learnbemba
    @learnbemba 3 ปีที่แล้ว

    Thankyou..very helpful.