Goldn
Goldn
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Goldn - Best Beauty Tech Startup 2022 - Innocos
Goldn won first place as *Best Beauty Tech Start Up* at the start up pitch competition - INNOCOS Beauty Summit in Monaco 2022!
In this video Udo Eberlein, CEO of Goldn, talks about the future of product creation, the new the creator economy and how innovators are shaping the industry.
Goldn is a cosmetic creation platform for scaling beauty brands and cosmetic suppliers. The world’s first AI-driven full product creation platform that simplifies full-cycle cosmetic development for a new generation of digital creators and suppliers.
www.goldn.com
Check out the Cosmetic Product Builder - and create cosmetics simply!
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INNOCOS helps beauty industry decision makers to innovate and grow their businesses. With annual summits around the globe, leaders from the beauty industry address innovation in marketing, product development and retail, and showcase technology and future trends.
Events & Competitions include:
- Beauty Tech Startup
- Leaders of Change
- Blue Beauty Awards
มุมมอง: 265

วีดีโอ

The New Beauty Creator, The New Creation Platform - Goldn
มุมมอง 602 ปีที่แล้ว
Goldn is a cosmetic creation platform for scaling beauty brands and cosmetic suppliers. The world’s first AI-driven full product creation platform that simplifies full-cycle cosmetic development for a new generation of digital creators and suppliers. Try the Cosmetic Product Builder at Goldn.com and create a new product! #goldn #beautyindustry #beautyproducts #cosmeticproducts
Bar Codes for Beauty Products - which one do you need?
มุมมอง 6312 ปีที่แล้ว
Bar codes are often on beauty products: in this episode we look at 3 things you need to know about bar codes on beauty products, so you can set your brand up for success and get to market faster! #TheGoldnEffect Follow our TH-cam Channel and our Blog for more expert Tips goldn.com/blog/ Contents of the video 2:28 What is a bar code 3:24 The different kinds of bar codes 3:13 Which bar code is ri...
How to Price Beauty Products for Launch - New Beauty Products
มุมมอง 6652 ปีที่แล้ว
Setting a PRICE for cosmetic products is no small task for a brand manager or a beauty founder. Beauty product pricing can feel overwhelming-especially when there’s uncertainty around consumers and what the market will bear. There are just so many questions: - How much should products cost online? - Should the prices be the same in-store? - Should pricing include shipping…and samples? In this e...
Cosmetic Claims for Beauty Packaging & Labels in the US
มุมมอง 4162 ปีที่แล้ว
In this video: tips on how to navigate marketing claims when designing the label of your cosmetic product for sale in the US. Claims are the ‘promise’ that a product makes to consumers about its performance-and they impact several aspects of a product, from its label and packaging design, to how it is positioned in the market at launch. In this episode we talk about cosmetic compliance in the U...
Cosmetic Creator Series EP1
มุมมอง 2202 ปีที่แล้ว
Understanding these 3 principles to create beauty products will help you get to market faster. Here you will find out what cosmetic products to make, strategies to make product development faster, and how to make effective decisions to get your product to market in record time. Follow our Blog at goldn.com/blog/ and discover: What cosmetics product to create: bit.ly/3nTqwgX How to Validate a Co...
Cosmetic Creation Made Simple & Delightful - Goldn
มุมมอง 332 ปีที่แล้ว
Beauty Brands and Cosmetic Suppliers can use Goldn to create cosmetics! www.goldn.com Goldn is the first platform where cosmetic creators, like brands, agencies or manufacturers, and suppliers can connect with one another and collaborate to develop beauty products simply and intuitively. Multiple search engines, technical tools and e-commerce-driven marketplaces exist, but not one offers a holi...
How to Write Cosmetic Labels - Beauty Product Packaging Tips
มุมมอง 3.3K2 ปีที่แล้ว
Beauty brands can spend a long time working the LABELS for cosmetic products before market launch all the while, sometime not even being sure what information needs to go on the package. In this episode we look at the 3 key areas cosmetic developers have to check when labeling a cosmetic product and preparing for launch in the US. For Expert NPD Tips, follow our TH-cam channel and our Blog: gol...
Create a Beauty Brand with Goldn
มุมมอง 502 ปีที่แล้ว
Beauty Brands and Cosmetic Suppliers can use Goldn to create cosmetics! www.goldn.com Goldn is the first platform where cosmetic creators, like brands, agencies or manufacturers, and suppliers can connect with one another and collaborate to develop beauty products simply and intuitively. Multiple search engines, technical tools and e-commerce-driven marketplaces exist, but not one offers a holi...
Cosmetic Creation - Getting MOQs Right in New Product Development
มุมมอง 6062 ปีที่แล้ว
Minimum Order Quantities, or MOQs for short, is a term used in the beauty industry and it means the lowest number of units that can be ordered at one time. Understanding the three major areas where MOQs can impact product development can be the key to a powerful cosmetic development strategy and unlock the playbook for scaling your product for growth after launch. I this video we’ll look at the...
How to Develop a Beauty Product - Expert NPD Tips
มุมมอง 1.3K2 ปีที่แล้ว
In the early stages of cosmetic product development, it’s all about brainstorming, consuming a ton of Instagram, making mood boards, and finding the key to what will make your beauty product stand out from the rest. Once you’ve pinpointed the beauty product idea, then it’s all about operational coordination and execution. Understand these 3 principles: How to Create a Beauty Line and get tips t...
Create a Beauty Brand: How to Validate a Cosmetic Product Idea
มุมมอง 4323 ปีที่แล้ว
How do you know if the cosmetic product idea you have been working really hard to define with market research, product testing, benchmarking is ACTUALLY going to be possible to produce? Understand these 3 principles: How to Validate a Product Idea. Most cosmetic product developers take a long time trying to figure out what product they should develop. What beauty category they should create for...
How to Make a Cosmetic Product Brief
มุมมอง 9723 ปีที่แล้ว
Understand these 3 principles to The Cosmetic Product Brief. If you have ever created a new beauty product, then you know that the amount of coordination the details, people, and tasks that go into getting a new cosmetic product from its original concept to being physically and legally ready for sale can be a lot! There is one fundamental piece of the Cosmetic Development roadmap that is really...
Start Your Own Makeup Line or Create a Skincare Product
มุมมอง 1363 ปีที่แล้ว
Start Your Own Makeup Line or Create a Skincare Product
Cosmetics Product Development Made Simple
มุมมอง 2713 ปีที่แล้ว
Cosmetics Product Development Made Simple
Goldn -- Cosmetics Product Creation Made Simple
มุมมอง 1233 ปีที่แล้ว
Goldn Cosmetics Product Creation Made Simple

ความคิดเห็น

  • @kirstenpennington3485
    @kirstenpennington3485 7 หลายเดือนก่อน

    Thank you so much for this video! It was a great help for me, what to put on my cosmetic labels has been a bit of a stressful thing to figure out! This helped!

  • @mosobhi5389
    @mosobhi5389 7 หลายเดือนก่อน

    hello there, i would like to contact you...

  • @Marta0606
    @Marta0606 8 หลายเดือนก่อน

    I have a question about barcodes. I purchased Bella Terra eyeliner and when you opened up the bag to check out my purchase, the eye liner was completely dry and empty. I tried looking up the bar code for an expiration date but has no luck. How do I look up the barcode and how do I know it is a legitimate Bella Terra product?

  • @manallowe384
    @manallowe384 8 หลายเดือนก่อน

    I love your channel!!!

  • @MadeInItalyCosmetics
    @MadeInItalyCosmetics 10 หลายเดือนก่อน

    I'm a new beauty product creator and this video was beyond helpful. it was everything i was looking for. thanks for the insight.

  • @LYNEXWINNN
    @LYNEXWINNN 10 หลายเดือนก่อน

    Hey Arianna, I watched your video and i want to thank you for such great info sharing and advising! And i have a confusing when it comes to my product which is "Argan oil and other oil that is meant for skincare and skin aging" does it count as drug or cosmetics ? Thank you

  • @dollykerrodar4398
    @dollykerrodar4398 10 หลายเดือนก่อน

    how can I contact your company

  • @onsknbeauty
    @onsknbeauty 10 หลายเดือนก่อน

    As a small business just getting started, this was very helpful! Thank you.

  • @Mindsoultherapy
    @Mindsoultherapy 11 หลายเดือนก่อน

    Hello, i find very useful your videos. I am new into this field so I have a question. If you claim on a hair product that it’s intensive repair, do I need to have a scientific proof?

  • @bea3336
    @bea3336 ปีที่แล้ว

    Thank you for your valuable insight. 😊

  • @bea3336
    @bea3336 ปีที่แล้ว

    Thank you for sharing. I’m a recent cosmetic formulator and launching my own brand is a very complex journey as you mentioned. May I ask if you know of any technologies development for workflow? Great video Arianna 😊

  • @tamelatyler5155
    @tamelatyler5155 ปีที่แล้ว

    Thanks very helpful

  • @OlaSax-gz7qo
    @OlaSax-gz7qo ปีที่แล้ว

    This video was so very useful

  • @OlaSax-gz7qo
    @OlaSax-gz7qo ปีที่แล้ว

    This was quite educational and the editing was really high quality.

    • @goldn_us
      @goldn_us ปีที่แล้ว

      Thank you @OlaSax-gz7qo!

    • @eagaryoungmindsoftomorrowe4690
      @eagaryoungmindsoftomorrowe4690 ปีที่แล้ว

      Can we exclude ingredients in skincare or it's necessary.. How to attract customers from labels of our products???

  • @JustHere940
    @JustHere940 ปีที่แล้ว

    Thank you for the detailed video. So if I put all this info on the outer cardboard box of the perfume, what do I need on the bottle itself? Name and quantity only?

  • @chicalertng
    @chicalertng 2 ปีที่แล้ว

    Yes 👍🏽

  • @chicalertng
    @chicalertng 2 ปีที่แล้ว

    This is a fantastic video 👏🏽

  • @bm.7549
    @bm.7549 2 ปีที่แล้ว

    This lady is a great communicator. Very engaging and informative.

    • @goldn_us
      @goldn_us 2 ปีที่แล้ว

      Thank you so much! Your comment is hugely appreciated😀

  • @shirifeldman6510
    @shirifeldman6510 2 ปีที่แล้ว

    Thanks for this content! Haven't found any other youtube channels like it. I work in the beauty industry and am constantly trying to learn more. They don't teach this in business school!

    • @goldn_us
      @goldn_us 2 ปีที่แล้ว

      Thanks so much Shiri! The team puts a ton of effort into our Cosmetic Creator series (and blog ;-)). It's so great to hear that you get value from these videos. Thank you for taking the time to comment! Have you checked out the online Cosmetic Product Builder at goldn.com? It's a free tool where you can develop products, manage projects and find suppliers.

  • @jenelynbaisa3275
    @jenelynbaisa3275 2 ปีที่แล้ว

    Hello Arianna, I came across your video and wanted to get your take on the following statement " Eye cream that nourishes and brightens for a youthful glow" My understanding is that the term “drug” means “Articles (other than food) intended to affect the structure of any function of the body of man or other animals”. Where as a "cosmetic" is a product, except soap, intended to be applied to the human body for cleansing, beautifying, promoting attractiveness or altering the appearance. I was told by our local public health authorities in Guam (U.S. Territory) that the claim is a drug because it affects the structure function of the body. But my interpretation of the statement of "nourish and brightens for a youthful glow" is more so claiming to promote attractiveness or altering appearance. What is your take on this statement?

    • @goldn_us
      @goldn_us 2 ปีที่แล้ว

      Hi Jenelyn, we advise checking with your local authority to validate claims before advertising - good on you for doing that already! Claims are often evaluated using multiple factors-intended use, geo-specific regulation, perceived use, etc. It’s possible that interpretations of claims can vary, and for that reason it’s a good idea to check with local authorities the way you did before sale/distribution to avoid problems. You can also seek out regulatory compliance advice from professionals in your area - check out the Supplier List on Goldn.com. Wishing you success!