PodJunction
PodJunction
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The Subscription Prescription Formula for Winning Content Strategy with Matthew Holman
Ever wondered how to make your podcast work harder for your business? In this episode of Podjunction Podcast, we’re joined by Matthew Holman, host of Subscription Prescription, who shares his step-by-step approach to using his podcast as the foundation for his entire content strategy.
From newsletters and social media to TH-cam videos and blog posts, Matthew reveals how to repurpose podcast content effectively-without feeling overwhelmed.
In this episode, you’ll learn:
✅ Why your podcast should lead your content strategy
✅ How to repurpose podcast content into multiple formats
✅ Tools and tips to simplify content creation and boost engagement
Key Takeaways
Start with What You Know: Use platforms where you’re already comfortable, then expand gradually. Consistency is more important than doing it all at once.
Podcast-First = More Content, Less Stress: One podcast episode can fuel your entire content strategy, including newsletters, blog posts, and social media updates.
Authenticity Beats Automation: AI tools can help, but refining content in your unique voice will create deeper connections with your audience.
ðŸ“Ē Connect with us:
🔗 LinkedIn: Sadaf Beynon | Matt Edmundson | Matthew Holman
🌐 Website: Podjunction.com
āļĄāļļāļĄāļĄāļ­āļ‡: 2

āļ§āļĩāļ”āļĩāđ‚āļ­

In-Depth with Mark Asquith: The Evolution of Podcasting
āļĄāļļāļĄāļĄāļ­āļ‡ 614 āļŠāļąāđˆāļ§āđ‚āļĄāļ‡āļ—āļĩāđˆāļœāđˆāļēāļ™āļĄāļē
Join Sadaf Beynon on Podjunction Podcast as she chats with Mark Asquith, co-founder of Captivate.fm, about transforming podcasting into a business tool. Discover how Mark's journey from a design agency owner to a podcasting pioneer can inspire your own podcasting success. Don't miss insights on creating engaging content and effective calls to action for business growth. Timestamps: 0:00 Intro 4...
Podcast Potential and Crafting Quality Content with Mark Asquith
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Join Sadaf Beynon and Matt Edmundson on Podjunction Podcast as they explore the power of podcasting as a business tool with Mark Asquith, founder of Captivate.fm. Discover why podcasting isn't a quick path to riches but a valuable medium for those willing to invest time and effort. Tune in for insights on how businesses can leverage podcasting to educate, entertain, and grow their audience effe...
Podcasting and Founding Captivate.fm with Mark Asquith
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Join Sadaf Beynon and Matt Edmundson on Podjunction Podcast as they chat with Mark Asquith, founder of Captivate, about his journey in podcasting and the creation of a platform that simplifies the process for creators. Discover how Mark identified a gap in podcasting technology and turned it into a thriving business. Don't miss this insightful episode-subscribe for more engaging discussions on ...
In Depth with Steven Pemberton: Leveraging Story-Based Podcasting
āļĄāļļāļĄāļĄāļ­āļ‡ 414 āļ§āļąāļ™āļ—āļĩāđˆāļœāđˆāļēāļ™āļĄāļē
Join host Sadaf Beynon on Podjunction Podcast as she chats with Steven Pemberton, an entrepreneur and podcasting expert who has appeared on over 100 shows. Discover Steven's journey from corporate life to podcast success and learn his strategies for using podcasts to boost business growth, engage audiences, and enhance marketing efforts. Timestamps: 0:00 Intro 1:51 Podcast Evolution 4:36 First ...
Audience Engagement and Podcast Growth with Steven Pemberton
āļĄāļļāļĄāļĄāļ­āļ‡ 621 āļ§āļąāļ™āļ—āļĩāđˆāļœāđˆāļēāļ™āļĄāļē
In this episode of Podjunction Podcast, hosts Sadaf Beynon and Matt Edmundson explore the art of audience engagement with insights from Steven Pemberton, host of Voice Like a Lion. Steven shares his dual approach to captivating listeners through storytelling and actionable advice, emphasising the importance of consistency and repurposing content to expand reach. The conversation delves into the...
Build Connections and Get Clients with Post-Episode Conversations with Steven Pemberton
āļĄāļļāļĄāļĄāļ­āļ‡ 13āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
Join Sadaf Beynon and Matt Edmundson on the Podjunction Podcast as they explore the art of building genuine relationships in podcasting with guest Steven Pemberton. Discover how post-episode conversations can enhance your network and business growth. Timestamps: 0:00 Intro 5:04 Leveraging Podcasts for Business Growth 11:22 Building Relationships Post-Podcast 15:34 Structuring Podcast Time Effec...
How to get Good Podcast Content using Deep Questions with Steven Pemberton
āļĄāļļāļĄāļĄāļ­āļ‡ 10āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
Join Sadaf Beynon and Matt Edmundson on the Podjunction Podcast as they explore the art of storytelling in podcasting. Discover how asking deeper questions and conducting thorough research can enhance your interviews and draw out compelling stories from your guests. Timestamps: 0:00 Intro 4:20 Importance of Storytelling 7:11 Memorable Stories 12:26 Emotional Connection 18:15 Humour in Podcastin...
Navigating Early Podcasting Hurdles with Steven Pemberton
āļĄāļļāļĄāļĄāļ­āļ‡ 11āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
Join Sadaf Beynon and Matt Edmundson in the first episode of a four-part series as they explore the world of podcasting with guest Steven Pemberton, host of "Voice Like a Lion" and CEO of Elevatum. Discover Steven's journey into podcasting, the challenges he faced, and the importance of perseverance in building a successful podcast. Timestamps: 00:06 Introduction to Podjunction Podcast 01:52 St...
In-Depth with Kendall Breitman: Budget Video, Community Building, and AI in Podcasting
āļĄāļļāļĄāļĄāļ­āļ‡ 10āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
Join Sadaf Beynon on the Podjunction Podcast as she chats in-depth with Kendall Breitman, Riverside FM's community manager, about the rise of video podcasting, community building, and AI's role in podcasting. Discover essential tips for creating engaging video content and learn how AI can streamline your podcasting process. Timestamps: 00:00:06 Introduction to Podjunction Podcast and guest Kend...
Build Community Around Your Podcast with Kendall Breitman
āļĄāļļāļĄāļĄāļ­āļ‡ 5āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
Join Sadaf Beynon and Matt Edmundson on the Podjunction podcast as they explore the power of community building with Kendall Breitman from Riverside FM. In this final episode of a two-part series with Breitman, discover why creating a community around your podcast fosters loyalty and how to leverage FOMO to boost participation. Timestamps: 0:00 Intro 4:24 Building Community Connections for Podc...
The Power of Affordable Video in Podcasting with Kendall Breitman
āļĄāļļāļĄāļĄāļ­āļ‡ 4āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
Explore the rise of video podcasting with Kendall Breitman, Community Manager at Riverside FM, on this episode of Pod Junction. Discover how video can expand your audience, the essential tools for starting without overspending, and the power of short-form content to boost your podcast's reach. Join hosts Sadaf Beynon and Matt Edmundson as they delve into these insights and more. Timestamps: 0:0...
The Art of Consistency, Trust and Long Term Success
āļĄāļļāļĄāļĄāļ­āļ‡ 182 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
In this episode of Podjunction host Sadaf Beynon interviews Buying Online Businesses Podcast host Jaryd Krause. Jaryd shares his podcast journey and the excellent advice he has accumulated from over 300 produced podcast episodes. Sadaf and Jaryd discuss the importance of consistency, building your audiences' trust and keeping everything relevant. Key Takeaways: ïŧŋ 1) Podcasting as a Trust-Buildi...
How to Ask Valuable Questions
āļĄāļļāļĄāļĄāļ­āļ‡ 102 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
Join hosts Sadaf Beynon and Matt Edmundson on PodJunction as they explore the art of podcasting with Jaryd Krause, host of Buying Online Businesses. In this final episode of a four-part series, discover how to enhance your podcast production process, utilise technology for efficient editing, and maintain audience engagement. Don't miss the full interview with Jaryd, airing this Friday, for more...
Understanding Your Audience
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0:00 Jaryd Krause's Journey into Podcasting 3:28 Evolution of a Podcast on Buying Online Businesses 5:05 Building Audience Trust and Engagement 22:03 Using Client Testimonials to Enhance Credibility 26:17 E-commerce Podcasting Strategies Join Sadaf Beynon and Matt Edmundson on the Podjunction Podcast as they discuss simplifying podcast taglines and the importance of consistency in building audi...
Just Keep Going
āļĄāļļāļĄāļĄāļ­āļ‡ 12 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
Just Keep Going
Consistency is Key
āļĄāļļāļĄāļĄāļ­āļ‡ 202 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
Consistency is Key
Create Loyal Customers
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Create Loyal Customers
How to Develop A Multi-Platform Podcast
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How to Develop A Multi-Platform Podcast
Get Yourself Known
āļĄāļļāļĄāļĄāļ­āļ‡ 13 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
Get Yourself Known
Know Your Audience, Grow you Podcast
āļĄāļļāļĄāļĄāļ­āļ‡ 113 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
Know Your Audience, Grow you Podcast
Master Your Pipeline
āļĄāļļāļĄāļĄāļ­āļ‡ 23 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
Master Your Pipeline
How to Measure Podcast Success
āļĄāļļāļĄāļĄāļ­āļ‡ 113 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
How to Measure Podcast Success
Developing a Multi-Platform Approach
āļĄāļļāļĄāļĄāļ­āļ‡ 83 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
Developing a Multi-Platform Approach
Become a Skilled Networker
āļĄāļļāļĄāļĄāļ­āļ‡ 93 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
Become a Skilled Networker
Build a Successful Multi-Host Podcast
āļĄāļļāļĄāļĄāļ­āļ‡ 153 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
Build a Successful Multi-Host Podcast
How Your Podcast can Become an Unbeatable Marketing Strategy
āļĄāļļāļĄāļĄāļ­āļ‡ 103 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
How Your Podcast can Become an Unbeatable Marketing Strategy
Podcastings Unexpected Benefits
āļĄāļļāļĄāļĄāļ­āļ‡ 54 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
Podcastings Unexpected Benefits
How to Engage Your Audience
āļĄāļļāļĄāļĄāļ­āļ‡ 274 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
How to Engage Your Audience
How Diverse Perspectives Can Elevate Your Podcast
āļĄāļļāļĄāļĄāļ­āļ‡ 254 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™
How Diverse Perspectives Can Elevate Your Podcast

āļ„āļ§āļēāļĄāļ„āļīāļ”āđ€āļŦāđ‡āļ™

  • @stevenkpemberton
    @stevenkpemberton āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

    Thank you guys so much for having! You guys are both amazing!

  • @HoodRatsPod
    @HoodRatsPod 2 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

    Thanks for the information guys. God bless

    • @PodJunctionPodcast
      @PodJunctionPodcast 2 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

      Thanks for watching!

  • @joshh.3870
    @joshh.3870 3 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

    You couldn’t pay me to sit and listen to this podcast lmao. Sad

  • @JohnMRoman
    @JohnMRoman 4 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

    enjoyed it!

  • @JohnMRoman
    @JohnMRoman 4 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

    Android 😎

    • @mattedmundson
      @mattedmundson 4 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

      iPhone!

    • @JohnMRoman
      @JohnMRoman 4 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

      @@mattedmundson booooooo

    • @sadafbeynon
      @sadafbeynon 4 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

      Android for sure!

  • @theASOMpod
    @theASOMpod 4 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

    Let's Go!!!

  • @JohnMRoman
    @JohnMRoman 4 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

    Love it! Thanks for having me! Party on Dudes!

    • @PodJunctionPodcast
      @PodJunctionPodcast 4 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

      You bet! Looking forward to having you back!

  • @jeffbeynon7212
    @jeffbeynon7212 5 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

    Usually she can't find her headphones so at least there is some improvement.

  • @jeffbeynon7212
    @jeffbeynon7212 5 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

    That never happened at my school either, but I have seen the Karate Kid.

  • @salmonella508
    @salmonella508 5 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

    Re-recording any past performances is a major mistake. Doesn’t matter what it isâ€Ķa podcasts, music, etc. Leaving things the way they are shows the progression of the artist. Ask the same question to the Beatles or The Rolling Stones.

    • @PodJunctionPodcast
      @PodJunctionPodcast 5 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

      Thanks @samonella508 - you raise a great point. It doesn't only apply to the podcasting space.

  • @EaganHeathAsymmetricMarketing
    @EaganHeathAsymmetricMarketing 6 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

    Thanks for having me on, Sadaf and Matt! Love and appreciate the breakdown, too.

  • @jeffbeynon7212
    @jeffbeynon7212 6 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

    She zones out at home too

  • @EaganHeathAsymmetricMarketing
    @EaganHeathAsymmetricMarketing 6 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

    Thanks so much for having me on!

    • @PodJunctionPodcast
      @PodJunctionPodcast 4 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

      Our pleasure!

  • @ratulchowdhury7963
    @ratulchowdhury7963 6 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

    I watched your TH-cam videos and I saw your video views are down. I want to make an audit report for your TH-cam channel so that you can understand your mistakes. As a result, You will get more views and sell your services more.

  • @mrcaroooo4eva
    @mrcaroooo4eva 7 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

    So slick Sadaf. Brilliant stuff guys.

  • @feliciahead3208
    @feliciahead3208 9 āļŦāļĨāļēāļĒāđ€āļ”āļ·āļ­āļ™āļāđˆāļ­āļ™

    'Promosm'