DOUGLAS Marketing Solutions
DOUGLAS Marketing Solutions
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DOUGLAS Marketing Solutions | 2024 Recap and 2025 Forecast
2024 in Review: What a Year!
From groundbreaking campaigns to inspiring collaborations, DOUGLAS Marketing Solutions had an unforgettable year in Retail Media-and it’s all thanks to YOU!
Here’s a look back at the highlights, milestones, and moments that made 2024 special. Let’s celebrate the successes and get ready to make 2025 even bigger and better.
มุมมอง: 232

วีดีโอ

DOUGLAS Marketing Solutions | Retail Media - The Third Wave of Digital Advertising
มุมมอง 84ปีที่แล้ว
Retail Media's ascent as the third wave of digital advertising is transforming Europe's marketing landscape. Fueled by first-party data, EU retailers have seized the opportunity, propelling a remarkable market surge. With an average 32% growth rate over 3 years, the EU market is flourishing, led by Germany's 57% market share. Retail Media is outpacing the total digital market by tripling its gr...
Unlock the Power of First-Party Data for 360° Brand Activation with DOUGLAS Marketing Solutions! 🚀
มุมมอง 44ปีที่แล้ว
Meet DOUGLAS Marketing Solutions, the in-house media agency of DOUGLAS! In our image video, we delve into what we do and who we are. Are you curious about activating your launch effectively? We got you! Everything revolves around RETAIL MEDIA for us. We harness the potential of first-party data to make profitable decisions, create custom audiences, and drive your 360° brand activation. Our serv...
Douglas Marketing Solutions x DMEXCO 2023 | Digital Marketing Expo & Conference
มุมมอง 121ปีที่แล้ว
We at Douglas Marketing Solutions would like to thank everyone involved for an inspiring and successful time at DMEXCO 2023! We look forward to see everyone again next year at DMEXCO! #DouglasMarketingSolutions #RetailMedia #DMEXCO #DMEXCO2023
Join Our Retail Media Team! 🌟 | Douglas Marketing Solutions
มุมมอง 186ปีที่แล้ว
Join Our Retail Media Team! 🌟 Looking to be part of an innovative team making waves in the marketing world? Look no further! Meet our dynamic Retail Media Team at DOUGLAS and get an inside look at our amazing projects, purpose, and the fantastic opportunities we have available. 🚀 Don't miss your chance to join us on this incredible journey! Apply now and be part of the next big thing in Retail ...
Douglas Beauty Tester
มุมมอง 746ปีที่แล้ว
Douglas Product Test Discover the power of word-of-mouth marketing and boost your e-commerce business with qualitative reviews! www.douglas-marketing-solutions.com/ad-solutions/
Douglas Marketing Solutions
มุมมอง 127ปีที่แล้ว
Stop guessing. Start retail data-based marketing. As Europe’s leading omni-channel beauty destination, Douglas offers your brand a unique stage to present itself in a targeted manner to the beauty and lifestyle affine audience. We collect the data, crunch it, build custom audiences and turn it into action! Experience how the treasure trove of first-hand data is turned into tangible campaign res...
Keynote: How brands should enter the Metaverse and NFT space
มุมมอง 68ปีที่แล้ว
Diego Borgo (Metaverse and NFT strategist and advisor | web3 ambassador) presents an inspirational and tactical keynote on the ins and outs of the metaverse and the NFT space and all the opportunities reserved for brands in this new exciting space.
Dach: Germany Country Special: Douglas kann nur klassische Beauty Brand?
มุมมอง 1272 ปีที่แล้ว
Douglas kann nur klassische Beauty Brand? Weit gefehlt - von CPG, Marktplatz und Nischen-Marken This session gives our audience a unique insight on how the market leader in volume for decorative cosmetic - Cosnova - was able to gain access to new target groups by using Retail Media. At the same time, there will be some light shed on what to consider when you want to replicate your success in on...
France Country Special - Discover the Goal Getter in E-commerce. Growth Engine Retail Media
มุมมอง 142 ปีที่แล้ว
This session gives you a great overview on how Nocibé can help you reach the right audience, at the right time and place using Retail Data. HUGO BOSS is going to give an overview on how they combined several channels to successfully grow their business with Nocibé.
Benelux: The Netherlands Country Specials - 360° Brand Activation Made Easy With Retail Media
มุมมอง 342 ปีที่แล้ว
360° Brand Activation made easy with Retail Media - a growth engine for e-commerce! In this session you will learn about how Douglas Marketing Solutions can help your brand grow by using a 360° approach. COTY is going to provide some insights on how they have been using Retail Media to grow their portfolio at Douglas.nl
Italy Country Special - Stop Guessing! Start Retail-Data-Based Marketing to Boost E-commerce
มุมมอง 152 ปีที่แล้ว
This session is designed to provide you with an overview about Retail Media in the Italien Market. With being quite new to the market, we are giving some Sneak Peaks on the Results to date and are happy to welcome Shiseido as one of the First Movers on Stage.
Poland Country Special - Boost E-commerce Sales in Post-pandemic Times of Inflation
มุมมอง 312 ปีที่แล้ว
In this session the focus is fully on how you can invest smart during incomprehensible times. The world is being challenged by several uncertainties recently. We are hearing from a popular brand how they used Retail Media to raise Awareness, SoV and Conversions at Douglas.pl.
Closing: "Wrap Up of the day"
มุมมอง 352 ปีที่แล้ว
Wrap-up of the day - the lessons learned about the opportunities of retail data-based marketing.
Fireside Chat: "How to Use the Power of CRM to Push Repurchase, Major Usecase in E-commerce"
มุมมอง 472 ปีที่แล้ว
Repurchase and reactivation of buyers is one of the most important use-cases in e-commmerce especially for categories that are strong in replenishment, such as skincare. So far brands didn't had access to those buyers. Based on the in depth insights out of Europes biggest beauty CRM Program, an offering has been created to tackle that problem. Thomas Wrobel (VP Global Data, BI & CRM Douglas) an...
Keynote - Shiseido's Journey into the Metaverse
มุมมอง 2642 ปีที่แล้ว
Keynote - Shiseido's Journey into the Metaverse
Keynote - Decentraland and the Sandbox: Future Advertising Channels in the Metaverse
มุมมอง 452 ปีที่แล้ว
Keynote - Decentraland and the Sandbox: Future Advertising Channels in the Metaverse
Panel Discussion: "The Ultimate Playbook into a Cookieless World" presented by Verena Gründel GERMAN
มุมมอง 2382 ปีที่แล้ว
Panel Discussion: "The Ultimate Playbook into a Cookieless World" presented by Verena Gründel GERMAN
Impulse Speech: "Identity in AdTech" by Achim Schlosser
มุมมอง 562 ปีที่แล้ว
Impulse Speech: "Identity in AdTech" by Achim Schlosser
Impulse Speech: "The Cookiecalypse explained in 15 minutes" by Uwe Roschmann
มุมมอง 1222 ปีที่แล้ว
Impulse Speech: "The Cookiecalypse explained in 15 minutes" by Uwe Roschmann
The Engine Behind Product Reviews & User Generated Content - Product Testing & Smart Sampling"
มุมมอง 892 ปีที่แล้ว
The Engine Behind Product Reviews & User Generated Content - Product Testing & Smart Sampling"
360° Brand Consulting: How to Activate a Big Bang Momentum With the Use of 1st Party Data."
มุมมอง 1402 ปีที่แล้ว
360° Brand Consulting: How to Activate a Big Bang Momentum With the Use of 1st Party Data."
Panel Discussion: "Retail Media Networks - Agency 2.0" presented by Daniel Knapp
มุมมอง 2832 ปีที่แล้ว
Panel Discussion: "Retail Media Networks - Agency 2.0" presented by Daniel Knapp
On-site Advertising: How to Leverage Audience Ads and Sponsored Product Ads for the Greatest Effect?
มุมมอง 2652 ปีที่แล้ว
On-site Advertising: How to Leverage Audience Ads and Sponsored Product Ads for the Greatest Effect?
"How Retail Media Can Reshape the Marketing Mix in a BANI World?" by Jessica Koch
มุมมอง 1362 ปีที่แล้ว
"How Retail Media Can Reshape the Marketing Mix in a BANI World?" by Jessica Koch
"The Retail Media in Europe in a Post-Pandemic World: Still a Boom or Overrated?" by Daniel Knapp
มุมมอง 1852 ปีที่แล้ว
"The Retail Media in Europe in a Post-Pandemic World: Still a Boom or Overrated?" by Daniel Knapp
Official Welcome Douglas Retail Media Summit
มุมมอง 2852 ปีที่แล้ว
Official Welcome Douglas Retail Media Summit

ความคิดเห็น

  • @varunsharma9514
    @varunsharma9514 ปีที่แล้ว

    Super! Would be nice to get a view on brands like Gucci, Nike, Atari and more on why they decided to get in so early

  • @varunsharma9514
    @varunsharma9514 ปีที่แล้ว

    Really Insightful! great find Douglas