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Tenjin ROI 101
United States
เข้าร่วมเมื่อ 23 ก.พ. 2014
Tenjin brings transparency and insight into your mobile marketing by providing powerful tools and training for any marketer to analyze the source, in-app purchases, advertising revenue, cost, and the ROI of their users.
Using these services, Tenjin customers can also leverage DataVault, a data warehouse solution that automatically deploys for the mobile marketer. As you grow, an ecosystem of tools is available to automate that growth. This is our free suite of automation APIs, built for scaling hyper-casual businesses that want to do more with less.
Using these services, Tenjin customers can also leverage DataVault, a data warehouse solution that automatically deploys for the mobile marketer. As you grow, an ecosystem of tools is available to automate that growth. This is our free suite of automation APIs, built for scaling hyper-casual businesses that want to do more with less.
AdMob Mediation: Top Tips and Best Practices
Don’t leave your ad revenue on the table with AdMob! 💸
We invited a real ad monetization influencer, Felix Braberg (www.felixbraberg.com/), to unveil all AdMob secrets along with some benchmarks for us.
Here are some things that we discussed:
- Ad Network Strategy: How many networks should you integrate?
- AdMob +???: Choosing networks for max revenue
- Benchmarks: IMP/DAU & Ad Viewer Rate or Engagement Rate
Felix is also one of the hosts of the Two and a half gamers podcast:
open.spotify.com/show/00q9jH5ATTsklO5VUjGeqH
www.youtube.com/@2.5gamers
We invited a real ad monetization influencer, Felix Braberg (www.felixbraberg.com/), to unveil all AdMob secrets along with some benchmarks for us.
Here are some things that we discussed:
- Ad Network Strategy: How many networks should you integrate?
- AdMob +???: Choosing networks for max revenue
- Benchmarks: IMP/DAU & Ad Viewer Rate or Engagement Rate
Felix is also one of the hosts of the Two and a half gamers podcast:
open.spotify.com/show/00q9jH5ATTsklO5VUjGeqH
www.youtube.com/@2.5gamers
มุมมอง: 421
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How to scale hyper or hybrid casual games with Unity ROAS campaigns
มุมมอง 1Kปีที่แล้ว
How to scale hyper or hybrid casual games with Unity ROAS campaigns
Best Advertising Networks for Hyper and Hybrid Games in 2023
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มุมมอง 4432 ปีที่แล้ว
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How to integrate Tenjin's official React Native Plugin
33:10 what ? Integrating firebase boost revenue (low impact) ? I didn't know that ! it kinda makes sense though ! thanks for sharing
@@captainnoyaux we’re glad you found it insightful! 🚀
Great infos from Felix and Tenjin as always. Thanks ;)
@@ArtexStudios thank you! We are happy you found it insightful 🚀
Thanks for kind words Felix. Our account management team is doing our best to help our partners. Nice interview Roman.
Thank you!
Great content, thank you.
You're welcome! We're glad you found it helpful.
Thanks a lot, very interesting video! Sadly the one significant genre was not represented in the study at all - kids games. They have much ads monetisation too, especially on Android.
Thank you for the feedback! I’m glad you enjoyed the video. There isn't much data available on kids' apps due to COPPA regulations, but anecdotally, I know that eCPMs are quite low for them. If there's interest, we could consider inviting someone to provide more insights on kids' apps.
@@RomanGarbar-z6y yes, eCPM is quite low due to restrictions on Ad content and on usage of the advertising identifier and behaviour targeting. But still Google allows ad usage, and most of the kids apps developers are using them. Though it's a hard work to do it right and much harder to have UA working, so any insights you may find will be very welcome. :)
@@Muzhikant I'll keep my eyes open. Do you have any other questions besides ad rev share?"That will also help me prepare for the future episode better. Thanks in advance.
@@RomanGarbar-z6y yep, how developers of kids apps manage to do UA with all restrictions in mind, thats a big question )
Please explain, how to set a campaign strategy for getting accurate data for target audience?? Overall Global TROAS Campaign strategy is good or Manually Tier 1, Tier 2, Tier 3 countries? is it a good approach to set a country wise TROAS campaign?
Hi! Thanks for your comment. We forwarded your questions to our friends at Mintegral and they suggested reaching out to self_service@mintegral.com so their ops account team will be able to give you specific recommendations according to your campaigns
please explain initial data sharing?
Really nice video. Would it be possible to also get the template for calculating revenues?
sorry @nicktayi! it really took us a while, but in the we got the template. here you are docs.google.com/spreadsheets/d/1J886fEn5Rj2Ab3kL-tyyx3YaCtqOTl1emu33OAjFeGg/edit?gid=2147243358#gid=2147243358 hope it helps
This is an amazing content, and very well structured!
thanks roman good informations
High quality with an accessible approach, well done!
Insightful video, thank you for sharing!
In the measurements made, d1 rt was 42 and d7 was 12. Daily play time is around 35 and life time play time is around 3 hours. But they did not find this sufficient. I'm looking at data analysis, but I can't figure out how to improve.
If you want, in the next video, we can review your app and find what can be improved (for free). Just send the link to marketing@tenjin.com.
thanks for cool content
Great video. very helpful. thank you very much.
Nice tip for the bumper ads
Great content
Insightful, but Ashley has an ocean of knowledge about UAC. So, if possible, make a complete playlist from basic to advanced, especially for tROS Google Ads campaigns.
Thanks for your webinar! very insightful!
You're welcome Victoria! We are happy you found it insightful!
Can you do hands-on video explaining the dashboard, steps of setting a roas, steps for optimization or if there is an explainer there, can you share ?
We're on it! Stay tuned for our upcoming videos :)
@@TenjinIO looking forward to it!
@@Laxmisaagar1 Great! do you have any other specific questions you want answered?
How to get billon downloads. Buy the ads. Question is how to retain players and monetize them.
we have just done one on retention. let us know if it helps! th-cam.com/video/pIl1m_HDTb4/w-d-xo.html
amazing , i am a beginner in game dev this provides a good idea on new ai tools for rookies like us.
Thank you for hosting me! It was great to have a conversation with Roman and discuss about upcoming tech/ai tools that can be used to create games! 🙌
Wow! Great experience, thanks!
the video says $500 budget per day per country is optimal, but what is the minimum required budget to be able to start?
Hello, thanks for your question. Mintegral recommends to start with a budget of 200 USD. The goal is to accumulate sufficient data samples for sufficient algorithm optimization. For Tier 3 countries, it might be appropriate to start with a slightly lower budget.
Very interesting but nothing is clear. Could you show examples. What should I send where? How to setup? What plugins to use. The video contains some information for professionals.
For step-by-step instructions, check out this section in the documentation: Unity - docs.unity.com/acquire/manual/start-ad-rev-ROAS Tenjin - docs.tenjin.com/docs/impression-level-ad-revenue-callbacks
We are working with Unity on another video which includes insights on dashboard set up and optimization! stay tuned
great use case 👏
🇲🇽🇲🇽🇲🇽
Find the full video here: th-cam.com/video/RGQabZmMKTE/w-d-xo.html
❤❤❤❤❤
Help me
Find the full video here: th-cam.com/video/Zk6mPKsyy2M/w-d-xo.html
You can find the full video here: th-cam.com/video/RGQabZmMKTE/w-d-xo.html
You can find the full video on "How to scale hyper or hybrid casual games with Unity ROAS campaigns " here th-cam.com/video/RGQabZmMKTE/w-d-xo.html Also the full case study that we talk about in the clip can be found here: blog.tenjin.com/how-yomi-studio-unlocked-hyper-growth-with-tenjins-ad-revenue-callbacks/
Full video can be found here: th-cam.com/video/-B141Ht7_88/w-d-xo.html
Should the target roas for ad revenue ROAS camapign be only ad revenue ROAS from past 30 days? or total including IAP?
It should be your last 30 day observed D7 or D0 ad revenue ROAS. For hybrid campaigns targeting both IAPs and Ad revenue, it would be the total D7 ROAS observed
Link to full video: th-cam.com/video/-B141Ht7_88/w-d-xo.html
Watch the full video here: th-cam.com/video/-B141Ht7_88/w-d-xo.html
Download full report here: hubs.ly/Q01PRJ5c0 Link to full video: th-cam.com/video/Zk6mPKsyy2M/w-d-xo.html
Looking forward to learn more about SKAN 5.0
growthfullstack.com/
Link to the full video: th-cam.com/video/-B141Ht7_88/w-d-xo.html
Watch the full video here: th-cam.com/video/Zk6mPKsyy2M/w-d-xo.html
wow!
Super informative!
Super-informative!
This was very interesting! Loved the talk
Great video :)
Really valuable Roman thank you.
This is really informative!