Media Empires
Media Empires
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Harnessing the Power of Curated C-Suite Communities with Greg Raiten of The Suite
Greg Raiten, a former lawyer and a Co-founder at The Suite, a curated community-based platform for C-suite executives, joins Erik Torenberg to share the evolution of The Suite, from a side project that grew into a revenue-generating model through membership and sponsorships. They also discuss the process of building and scaling community-based businesses, effectiveness of paid memberships, and exploring future community expansion into other C-suite roles.
🔥 Apply to join over 400 Founders and Execs in the Turpentine Network: hmplogxqz0y.typeform.com/to/JCkphVqj
@turpentinefinance with Sasha Orloff
Host Sasha Orloff (3x Founder & CEO) is joined by top founders and finance leaders at high growth tech companies who share how they navigated huge make-or-break decisions, rode inflection points, and architected success. If you want to learn the mental models and tactics top business leaders and CFOs, subscribe below.
Listen on Spotify: open.spotify.com/show/5BflNhFxxLjqT2RA47352G
Listen on Apple: podcasts.apple.com/us/podcast/id1704418764
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SPONSOR: METAVIEW
Metaview is the AI assistant for interviewing. Metaview completely removes the need for recruiters and hiring managers to take notes during interviews-because their AI is designed to take world-class interview notes for you. Team builders at companies like Brex, Hellofresh, and Quora say Metaview has changed the game-see the magic for yourself: www.metaview.ai/heretics
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LINKS:
Explore the GC/legal community: www.lsuite.co
Explore the CFO/finance community: www.fsuite.co
Company website: www.thesuite.com
Subscribe to the Media Empires Newsletter: media-empires.beehiiv.com/
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X / TWITTER:
@eriktorenberg (Erik)
@gregraiten (Greg)
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TIMESTAMPS:
(00:00) Intro
(00:58) Greg's background and early career
(03:17) Evolution of The Suite
(05:51) Vision and expansion
(11:32) Business model
(13:45) Community engagement and events
(17:46) Online membership experience
(20:22) Sponsor: Metaview
(21:29) Sponsorship and revenue model
(22:55) Challenges of future of events
(28:44) Expanding professional communities
(34:16) Building a network
(35:49) Pricing strategies for community memberships
(42:08) Scaling and fundraising
(45:05) Future of paid vs. free communities
(47:37) Successful community models
(50:22) Wrap
This show is produced by Turpentine: a network of podcasts, newsletters, and more, covering technology, business, and culture - all from the perspective of industry insiders and experts. We’re launching new shows every week, and we’re looking for industry-leading sponsors - if you think that might be you and your company, email us at erik@turpentine.co.
มุมมอง: 172

วีดีโอ

Navigating Content Strategy Across Platforms with JT Barnett
มุมมอง 465หลายเดือนก่อน
JT Barnett, a former professional hockey player and also the Founder and CEO of CreatorX, joins Erik Torenberg to share his journey from being the 'vibes guy' in the locker room to becoming an influential figure at the intersection of content and commerce. They also discuss the evolution of social media platforms, future of social media, creator financing, and the role of creators in shaping mo...
The Future of the Creator Economy and the Digitally Native Generation with Rex Woodbury
มุมมอง 149หลายเดือนก่อน
Rex Woodbury, Founder and Managing Partner at Daybreak Ventures, and previously a Partner at Index Ventures joined Erik Torenberg to explore the evolution and impact of the creator economy. They discuss the challenges of monetization for creators, the future of consumer social platforms, and the changing demographics and behaviors of different generations. 🔥 Apply to join over 400 Founders and ...
Michael Girdley on Incubating Media Businesses
มุมมอง 2202 หลายเดือนก่อน
Michael Girdley, CEO of an 11-business holding company and Sean Linehan, CEO at Exec and Squad join Erik Torenberg to talk about the unique approach to incubating businesses, the importance of leveraging media presence, and understanding the intricacies of modern media and business strategies. Grow and monetize your newsletter with Beehiiv: head to Beehiiv.com and use code “EMPIRES” for 20% off...
Harnessing Multi-Platform Media with Boye Fajinmi of The Future Party
มุมมอง 1182 หลายเดือนก่อน
Boye Fajinmi, co-founder of The Future Party, a community-based media brand with a daily newsletter reaching 200K subscribers, joins Erik Torenberg to share insights on transitioning from community events to a comprehensive media company, the power of specialized newsletters, and the necessity of diversifying revenue streams. Grow and monetize your newsletter with Beehiiv: head to Beehiiv.com a...
How to Build a Newsletter People Actually Want with Anuj Abrol and Sarah Wright of Product Hunt
มุมมอง 3892 หลายเดือนก่อน
Anuj Abrol, Creator, former Chief of Staff for Justin Kan and ex-McKinsey, and Sarah Wright, head of content at Product Hunt, join Erik Torenberg of Turpentine to discuss building successful newsletters. In this conversation, they trade innovative strategies for creating high-quality content that attracts readers derived from the Turpentine podcast network, the importance of understanding your ...
The Transformation of Media Businesses with Byrne Hobart of The Diff
มุมมอง 2672 หลายเดือนก่อน
Byrne Hobart, creator of the newsletter The Diff and Capital Gains, joins Erik Torenberg to discuss the intricate evolution of media industries. In this conversation, they delve into the comparative success of print and digital media, the economic transformation of the news sector, the disruption in media landscapes and the emerging scenarios in financial journalism. Grow and monetize your news...
Dan Ni of TLDR on Curating the Paper of Record for Tech
มุมมอง 9793 หลายเดือนก่อน
Dan Ni, CEO of TLDR Newsletter, a leading modern media company that operates 10 curated newsletters with over 8 million readers, joins Erik Torenberg to talk about the success of TLDR. In this conversation, Dan shares the secrets behind TLDR’s rapid growth, the importance of building an audience on your own platform, challenges and strategies of launching new content formats, monetization tacti...
Austin Petersmith on Navigating the B2B Media Idea Maze Across Audio, Newsletters, and AI
มุมมอง 1503 หลายเดือนก่อน
Austin Petersmith, an entrepreneur and investor with extensive experience in journalism joins Erik Torenberg to discuss his diverse experiences in the media and tech industries. He shares his journey at Inside, where he helped grow a remarkable newsletter business, and explores the complexities of user-generated content and niche social networks. In this conversation, they also explore the grow...
How Pomp Built a Media Business at the Intersection of Social and Financial Capital
มุมมอง 2353 หลายเดือนก่อน
Anthony “Pomp” Pompliano (@AnthonyPompliano ), founder of The Pomp Letter, joins Erik Torenberg for a captivating, wide ranging discussion about modern media dynamics - recorded live in 2022 with special guests entrepreneur Jesse Genet, host of @InTheArenaPodcast and Ryan Hudson, co-founder of Honey. They discuss building social and financial capital, Pomp's biggest lessons, and strategies for ...
Newsletter Growth Tactics with Matt McGarry
มุมมอง 2.5K3 หลายเดือนก่อน
Matt McGarry, a newsletter expert and the founder of GrowLetter, joins Erik Torenberg to discuss his newsletter and media insights from his work with The Hustle, Sahil Bloom, The Milk Road, and more clients through his specialized agency. This is a masterclass in newsletter growth, email acquisition, and monetization models. Matt highlights opportunities in B2B and niche markets, stresses the i...
Building AI Content Empires with Noah Edelman, Co-Founder of The Neuron
มุมมอง 6104 หลายเดือนก่อน
Noah Edelman, co-founder at The Neuron, a daily AI newsletter that attracted 100,000 readers in its first month, joins Erik Torenberg to discuss the AI content space. Noah elaborates on their growth strategies, the unique strengths that set The Neuron apart, and his insights on the future of AI in media. Grow and monetize your newsletter with Beehiiv: head to Beehiiv.com and use code “EMPIRES” ...
Building the Modern Media Empire Scooping the Auto Industry with The Car Dealership Guy's Yossi Levi
มุมมอง 1884 หลายเดือนก่อน
Yossi Levi, founder and CEO of Car Dealership Guy, joins Erik Torenberg to share the evolution from running a Twitter account to establishing a growing media empire with significant influence in the automotive industry. They also discuss the blueprint behind generating 120 million impressions per month, defining their insights advantage, the importance of listening to the audience, and strategi...
Media Niches and First-Party Data with Jacob Donnelly of A Media Operator
มุมมอง 4374 หลายเดือนก่อน
Jacob Donnelly, the founder of A Media Operator, joins Erik Torenberg to discuss the strategies behind building successful, sustainable media businesses, with a focus on niche markets. They also explore the role of technology and the significance of audience-centric approaches in both the media and events industries, providing a comprehensive overview of current trends and future directions for...
Scaling Newsletter Monetization and Email-as-a-Channel with Tyler Denk, CEO & Co-Founder of Beehiiv
มุมมอง 7464 หลายเดือนก่อน
Tyler Denk, co-founder and CEO of Beehiiv, joins Erik Torenberg to discuss how he came to be a part of building two media empires: Morning Brew and Beehiiv, a newsletter publishing platform which just raised a $33 Million Series B. They also discuss the market potential of email newsletters, ad networks, and successful newsletter strategies across industries. Tyler delivers a masterclass in und...
John Yedinak on Finding New Verticals to Build B2B Media
มุมมอง 5304 หลายเดือนก่อน
John Yedinak on Finding New Verticals to Build B2B Media
The New Media Flywheel: Content and Data with Craig Fuller of Freightwaves
มุมมอง 6735 หลายเดือนก่อน
The New Media Flywheel: Content and Data with Craig Fuller of Freightwaves
Zawwar Khan on the Intersection of Media and Commerce
มุมมอง 1935 หลายเดือนก่อน
Zawwar Khan on the Intersection of Media and Commerce
The Democratization of Audio | Michael Mignano, Lightspeed
มุมมอง 249ปีที่แล้ว
The Democratization of Audio | Michael Mignano, Lightspeed
Crypto, Events Spaces, and Trust in Media | Jason Yanowitz, Blockworks
มุมมอง 308ปีที่แล้ว
Crypto, Events Spaces, and Trust in Media | Jason Yanowitz, Blockworks
Monetization and Value on YouTube | John Coogan, Lucy
มุมมอง 325ปีที่แล้ว
Monetization and Value on TH-cam | John Coogan, Lucy
Ben Gilbert of Acquired on Improving the Craft of Podcasting
มุมมอง 323ปีที่แล้ว
Ben Gilbert of Acquired on Improving the Craft of Podcasting
The Truth About Content Creation | Nuseir Yassin, Nas Daily
มุมมอง 646ปีที่แล้ว
The Truth About Content Creation | Nuseir Yassin, Nas Daily
Levels of Content, Investing in Creators, & MGK’s Nail Polish | Alex Lieberman, Morning Brew
มุมมอง 335ปีที่แล้ว
Levels of Content, Investing in Creators, & MGK’s Nail Polish | Alex Lieberman, Morning Brew
Creating a $1M+ Business Through Communicating Complex Ideas | Jack Butcher, Visualizing Value
มุมมอง 639ปีที่แล้ว
Creating a $1M Business Through Communicating Complex Ideas | Jack Butcher, Visualizing Value
Where tech and the entertainment industry intersect | Greg Silverman, Stampede Ventures
มุมมอง 301ปีที่แล้ว
Where tech and the entertainment industry intersect | Greg Silverman, Stampede Ventures
Diving into the data of 4000+ tech markets | Anand Sanwal, CB Insights
มุมมอง 1.9Kปีที่แล้ว
Diving into the data of 4000 tech markets | Anand Sanwal, CB Insights
"Scaling a Newsletter Into 10 Businesses" | Sahil Bloom, Curiosity Chronicle
มุมมอง 3.5Kปีที่แล้ว
"Scaling a Newsletter Into 10 Businesses" | Sahil Bloom, Curiosity Chronicle
"Honing Your Information Advantage" | Steph Smith, a16z
มุมมอง 3.4Kปีที่แล้ว
"Honing Your Information Advantage" | Steph Smith, a16z
"How to Build A Personal Holding Company in 2023" | Greg Isenberg, Late Checkout
มุมมอง 3.4Kปีที่แล้ว
"How to Build A Personal Holding Company in 2023" | Greg Isenberg, Late Checkout

ความคิดเห็น

  • @matt37221
    @matt37221 11 วันที่ผ่านมา

    investigative journalism sounds cool

  • @VipulVaibhaw
    @VipulVaibhaw หลายเดือนก่อน

    Great one

  • @amine__hammou
    @amine__hammou หลายเดือนก่อน

    If you haven't hired a head of newsletter OP, I volunteer

  • @KabirUpTalkk
    @KabirUpTalkk หลายเดือนก่อน

    Great video. If I have 5k, what can I buy?

  • @BurningQuestionLLC
    @BurningQuestionLLC 2 หลายเดือนก่อน

    Girdley seems unhappy today :)

  • @MishaSobolev
    @MishaSobolev 2 หลายเดือนก่อน

    It’d be much more fun to listen to if every other word was not “like”

  • @idabrinck-lund9744
    @idabrinck-lund9744 2 หลายเดือนก่อน

    Little advice from a schooled jourbalist working woth nedie since 1994 bit digital since 2005. Cut the beginning completely away and instead introduce your mission yourself in less than ten sec after you mention this episode is about. Copy diary of ceo or MFM their starts are clear and great. Also know exactly about people (do your research so the questions go deeper - not fact check) Also i want to leave a bit further in - I think its because I am not sure what I am invested in - like WHAT are we going through. I think the idea you have is cool - wish you luck

  • @eugeniocg3079
    @eugeniocg3079 3 หลายเดือนก่อน

    nice nice nice

  • @MONEYWISEDOCTOR
    @MONEYWISEDOCTOR 3 หลายเดือนก่อน

    Lots of value here. I agree that the jump between media could be quite challenging but I don't think it is easier to jump between audiences on same media. In my own experience, I started these one after the other for the same audience - Blog - Newsletter -Podcast The audience remained similar: Doctors keen to make smarter financial decisions. TDLR has nailed newsletters and understand their audience deeply but I wonder if they may test the podcast model through a few options or try them all -Run a survey within their audience to test if they 1)Listen to podcasts 2) Want a podcast in that niche 2) Launch a podcast - see it as a 6 months project and see how it goes. Use email list to promote podcast through mentions 3) Partner with creators or a podcast company, invite audience members to feature on podcast just to talk about their work Worth considering. Happy to flesh these out more

  • @traceewellsnz
    @traceewellsnz 3 หลายเดือนก่อน

    This is gold!

  • @HubertusKeil
    @HubertusKeil 3 หลายเดือนก่อน

    Matt is right, you are at risk to become a jack of all trades...

  • @eugeniocg3079
    @eugeniocg3079 3 หลายเดือนก่อน

    primero

  • @SALBcreates
    @SALBcreates 3 หลายเดือนก่อน

    Awesome episode. First one I’ve watched. Really interested in newsletters.

  • @eugeniocg3079
    @eugeniocg3079 4 หลายเดือนก่อน

    media nerds unite !

  • @Hastingsnow
    @Hastingsnow 4 หลายเดือนก่อน

    Thank you!

  • @Hastingsnow
    @Hastingsnow 5 หลายเดือนก่อน

    Thank you for sharing

  • @lochlansavage4137
    @lochlansavage4137 5 หลายเดือนก่อน

    Great episode!

  • @eugeniocg3079
    @eugeniocg3079 5 หลายเดือนก่อน

    WE ARE BACK!

  • @wealthpotion
    @wealthpotion 6 หลายเดือนก่อน

    Solid conversation. Not surprised that the early employees of Morning Brew have become a mafia of their own. The Creator Economy is just getting started 💪

  • @digitaldeepak21
    @digitaldeepak21 6 หลายเดือนก่อน

    Awesome interview. Love from Bangalore, India.

  • @moneymakingsim4314
    @moneymakingsim4314 6 หลายเดือนก่อน

    I FREAKING LOVE THIS WOMAN!!! 🤦.. Soooo damn knowledgeable on all things online. She IS the modern day internet Sage. I purchased her incredibly dense first course on content. Really would love her latest internet pipes course, however financially we can’t afford it yet. (New born baby) Still within 2 years of our blog and we’re finally profitable. $900 bucks per month w/20 hours focused work per week)Stephs first course was my “e-bible”..💪🏽Anywho, my comment is 7 months late, yet our Steph admiration continues. Peace and Blessing from East Baltimore.❤🙏🏽

  • @eugeniocg3079
    @eugeniocg3079 7 หลายเดือนก่อน

    💯

  • @shawn.kanungo
    @shawn.kanungo 8 หลายเดือนก่อน

    Haha listened the full length Nas. If you made till the end, you're a real one

  • @despotz
    @despotz 8 หลายเดือนก่อน

    🏴‍☠️. There now is a new pirate metal band that consist of 5 stunning beautiful women. Called Pirate Queen. Check out their first video here: th-cam.com/video/wdI388LjgnI/w-d-xo.htmlsi=ngaN0gPU04AhLC07

  • @eugeniocg3079
    @eugeniocg3079 10 หลายเดือนก่อน

    GOATS

  • @GauthamSBB
    @GauthamSBB 10 หลายเดือนก่อน

    Loving the content man, on the journey to build my Media Empire soon!

  • @mrtjohnson5378
    @mrtjohnson5378 10 หลายเดือนก่อน

    brilliant

  • @rvc121
    @rvc121 10 หลายเดือนก่อน

    Great show. How come so few people watch this? It's because podcast people use other platforms?

  • @webgirla1
    @webgirla1 11 หลายเดือนก่อน

    This was super insightful. Learnt a lot. Thanks!

  • @jeffryweiss4057
    @jeffryweiss4057 11 หลายเดือนก่อน

    "promosm" 😚

  • @real23lions
    @real23lions 11 หลายเดือนก่อน

    Oh it’s the guy who did the Naval book. Cool

  • @baraka3476
    @baraka3476 ปีที่แล้ว

    great episode! as a "crypto native" I love the whole blockworks crew and the work they are doing. and great questions asked, erik!

  • @eugeniocg3079
    @eugeniocg3079 ปีที่แล้ว

    2 GOATS 🐐

  • @siteshps
    @siteshps ปีที่แล้ว

    Really wanted to listen to this podcast, but Sahil's audio is really hard to get through. Please do a mic check while recording ahead 🙏🏼

  • @eugeniocg3079
    @eugeniocg3079 ปีที่แล้ว

    love this

  • @fotoflo
    @fotoflo ปีที่แล้ว

    Is that Erik Torenberg? Great interview homie. So many great stories. Interesting thoughts about network effects and network quality at 17:00. One thread that I really like that runs through this interview about the give and take of being a creator vs building something that scales / lasts.

  • @cactustree918
    @cactustree918 ปีที่แล้ว

    Love media empires and all of Turpentine content. So much amazing content packed with incites. Keep up the good work.

  • @MediaEmpiresPodcast
    @MediaEmpiresPodcast ปีที่แล้ว

    Thank you Nuseir, creator and CEO of Nas Daily, for coming on the pod! If you're a creator, check out Riverside and get 20% off individual plans: creators.riverside.fm/MediaEmpires + use code MEDIAEMPIRES. TIMESTAMPS: (02:38) The common thread between Nuseir’s endeavors (03:50) What is Nas Daily’s creative superpower (05:16) Nas Daily’s inflection point (06:14) Which platforms give you vitality? (07:06) Monetization (07:50) Followers vs community (11:23) Creator relevancy (12:40) The Evolution of Nas Academy (13:28) Operational to SAS Platform (14:17) Cohort-based services (17:13) Capital sources for creators (19:02) Misaligned incentives for creators (20:05) Mr. Beast as a case study (22:16) How to build a perfect “exit plan” (24:33) The person vs the brand (25:31) Vertical form one-minute long videos (27:27) Shelf-life of content (28:33) Tiers of creators (32:21) How to properly build community (33:36) Podcasts (34:50) Evolution of social spaces (36:48) What should creators and brands build? (38:12) People are craving community content

  • @NatalieToren
    @NatalieToren ปีที่แล้ว

    Every traditional media exec need to watch this interview.

  • @dereklewis4168
    @dereklewis4168 ปีที่แล้ว

    You should upsale with some estrogen... gtfoh

  • @carma1279
    @carma1279 ปีที่แล้ว

    Yeah, he launched it, it sold out and that was all i ever heard of it. You're right though, it was a great idea.

  • @joejoey6511
    @joejoey6511 ปีที่แล้ว

    Men don’t wear nail polish

  • @eugeniocg3079
    @eugeniocg3079 ปีที่แล้ว

    🔥🔥🔥

  • @mistashygi
    @mistashygi ปีที่แล้ว

    Funny you mention this 27:03 I have a direct response video company and teaching/train editors how to edit direct response video. Lets link up! Haha

  • @mostlynotworking4112
    @mostlynotworking4112 ปีที่แล้ว

    I love the color matching of his shirt

  • @swagv
    @swagv ปีที่แล้ว

    Ick. Give me full-text search, not serial voice mail like this.

  • @jonjones8827
    @jonjones8827 ปีที่แล้ว

    damn some A+ guests right off the bat

  • @Nnonymus
    @Nnonymus ปีที่แล้ว

    Sign me up for anything with Erik .The hardest working man on TH-cam.

  • @eugeniocg3079
    @eugeniocg3079 ปีที่แล้ว

    GOATS 🐐

  • @eugeniocg3079
    @eugeniocg3079 ปีที่แล้ว

    GOLD GOLD GOLD