The Automation Geeks
The Automation Geeks
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Adobe & TAG: Experience Makers Marketing Toolkit - Optimisation
Adobe & TAG partner up in The Experience Makers Marketing Toolkit - a series of videos designed to help introduce fundamental marketing concepts to marketers and small-to-medium sized business owners.
In our final video of the series, we're giving you our favourite recipies to help optimise your reporting journeys. So stoke the fire, don your elven garb, and join us as we roll those Nat20s while walking you through our top tips for optimisation.
If youd like to learn how Adobe Marketo Engage can help you optimise your lead generation, check them out here: business.adobe.com/au/products/marketo/adobe-marketo.html
มุมมอง: 76

วีดีโอ

Adobe & TAG: Experience Makers Marketing Toolkit - Data Analysis and Visualisation
มุมมอง 6510 หลายเดือนก่อน
Adobe & TAG partner up in The Experience Makers Marketing Toolkit - a series of videos designed to help introduce fundamental marketing concepts to marketers and small-to-medium sized business owners. The second video about reporting takes a deeper look at Data Analysis and Visualisation. With a wealth of information available to us, a huge part of the task is figuring out how to visualise this...
Adobe & TAG: Experience Makers Marketing Toolkit - Data Sourcing and Collection
มุมมอง 5610 หลายเดือนก่อน
Adobe & TAG partner up in The Experience Makers Marketing Toolkit - a series of videos designed to help introduce fundamental marketing concepts to marketers and small-to-medium sized business owners. In the first video of Season Two, Grace and Josh take a look at one of the most important, and often most difficult parts of our jobs: Reporting. So buckle in and relax, because in the next three ...
Adobe & TAG: Experience Makers Marketing Toolkit - Outbound Marketing
มุมมอง 4210 หลายเดือนก่อน
Adobe & TAG partner up in The Experience Makers Marketing Toolkit - a series of videos designed to help introduce fundamental marketing concepts to marketers and small-to-medium sized business owners. In the last video of Season One, Grace and Josh help break down the differences between Inbound & Outbound marketing - because they're more than just trendy bits of marketing jargon. If youd like ...
Adobe & TAG: Experience Makers Marketing Toolkit - Lead Scoring
มุมมอง 4211 หลายเดือนก่อน
Adobe & TAG partner up in The Experience Makers Marketing Toolkit - a series of videos designed to help introduce fundamental marketing concepts to marketers and small-to-medium sized business owners. In this video, Grace and Josh talk take a look at how lead scoring can play a critical role in helping make sure you and your sales team are talking to the right people, at the right time. If youd...
Adobe & TAG: Experience Makers Marketing Toolkit - Lead Generation
มุมมอง 9611 หลายเดือนก่อน
Adobe & TAG partner up in The Experience Makers Marketing Toolkit - a series of videos designed to help introduce fundamental marketing concepts to marketers and small-to-medium sized business owners. In the first video of Season One, Grace and Josh discuss lead generation strategy to help you acquire new leads, and turn them into customers. If youd like to learn how Adobe Marketo Engage can he...
What are tokens and how to scale with them | TAG on Marketo Essentials
มุมมอง 9K4 ปีที่แล้ว
This time on Marketo Essentials, Grace is taking marketers through the tokens feature in Marketo! She'll highlight each type of token available, diving into My Tokens in more detail, and provides a demo of how tokens can be used to help scale your Marketo instance. Got something you'd like to see us discuss in another video? Let us know in the comments below! This channel is ideal for people wh...
2020 is a Write-Off, But We're Coming Back
มุมมอง 2764 ปีที่แล้ว
2020 officially sucks... but The Automation Geeks are coming back at ya soon! Got something you'd like to see us discuss in another video? Let us know in the comments below! This channel is ideal for people who are beginners to Marketo and marketing automation, but even for experienced pros who might pick up a trick or two... More from TAG * Marketo Essentials - th-cam.com/play/PLZje-nnvWWgXAvK...
Core Areas of Marketo: a Crash Course | TAG on Marketo Essentials
มุมมอง 33K4 ปีที่แล้ว
This time on Marketo Essentials, Grace is walking through some Marketo fundamentals - covering all the basics from Marketing Activities to Analytics. By diving into each Marketo function, you'll learn what each section does, how to use is, plus some tips & tricks that you might not have known about before! Got something you'd like to see us discuss in another video? Let us know in the comments ...
Marketo Tips & Tricks | Di Watts & Ben Carroll @ the Auckland Marketo User Group | October 2019
มุมมอง 3844 ปีที่แล้ว
Craving some Marketo tips? Hear from the fabulous Di Watts & Ben Carroll from Vodafone with an EPIC download of tips & tricks to make your time in Marketo easier - with secret features, smart campaign tricks, and more! Video produced by Sampford Cathie
Nurture Programs! | Auckland Marketo User Group | October 2019
มุมมอง 2.8K4 ปีที่แล้ว
Join Grace and Josh as they host the Auckland Marketo User Group in October 2019 and talk about building out Nurture programs within Adobe Marketo Engage! There's a lot to consider when planning and creating a nurture program, and both Grace and Josh have a number of tips and tricks for you to help get you creating your first engagement programs within Marketo. Got something you'd like to see u...
The Program Template Library: Marketo's Best Kept Secret | TAG on Marketo Essentials
มุมมอง 1.1K4 ปีที่แล้ว
This time round on our Marketo Essentials series, Grace is showing you her favourite hidden Marketo feature - the program template library! Find out why this is Marketo's most criminally underutilised secret, and how to start using them in your instance! Got something you'd like to see us discuss in another video? Let us know in the comments below! This channel is ideal for people who are begin...
Tokenise Your Copyright Dates | Tag on Marketo Essentials
มุมมอง 6794 ปีที่แล้ว
With our second video in our Marketo Essentials series, Josh takes you through the value of my.tokens and how they're useful for automating your copyright dates. We look at what my.tokens are and how they differ from standard lead or system tokens, and show you how to take advantage of them for commonly used variables - like the copyright date that sits across many email and landing page footer...
To Consolidate, or Not to Consolidate? | TAG on Community
มุมมอง 1634 ปีที่แล้ว
This time around of TAG on Community, we're talking about situations when you should and shouldn't consolidate things into a single program (and sharing a few horror stories along the way...). Got something you'd like to see us discuss? Let us know in the comments below! Video produced by Samford Cathie
Merry Christmas & Happy Holidays! | Thanks for all your support!
มุมมอง 605 ปีที่แล้ว
A quick message from Grace & Josh to say Meri Kirihimete (Merry Christmas), happy new years, and we'll see you in January! Video produced by Samford Cathie
Making the Most of Community | TAG on Community
มุมมอง 465 ปีที่แล้ว
Making the Most of Community | TAG on Community
Welcome to The Automation Geeks | We love Marketo & Marketing Automation!
มุมมอง 3.7K5 ปีที่แล้ว
Welcome to The Automation Geeks | We love Marketo & Marketing Automation!
Marketo Email Templates & Email Editor: What You Should Know | TAG on Marketo Essentials
มุมมอง 11K5 ปีที่แล้ว
Marketo Email Templates & Email Editor: What You Should Know | TAG on Marketo Essentials
Tips for Marketo Beginners Implementing their First Instance | TAG on Community
มุมมอง 1.5K5 ปีที่แล้ว
Tips for Marketo Beginners Implementing their First Instance | TAG on Community
Why am I Missing Inferred Data?! | TAG on Community
มุมมอง 1515 ปีที่แล้ว
Why am I Missing Inferred Data?! | TAG on Community
Data & Deliverability Tips & Tricks | Josh Pickles @ the Auckland Marketo User Group | June 2019
มุมมอง 2465 ปีที่แล้ว
Data & Deliverability Tips & Tricks | Josh Pickles @ the Auckland Marketo User Group | June 2019
The Email Circle of Life | Grace Brebner @ the Auckland Marketo User Group | June 2019
มุมมอง 3245 ปีที่แล้ว
The Email Circle of Life | Grace Brebner @ the Auckland Marketo User Group | June 2019
How to Get Rid of Old Assets | TAG on Community
มุมมอง 1535 ปีที่แล้ว
How to Get Rid of Old Assets | TAG on Community
Q&A with the April Speakers | Auckland Marketo User Group | April 2019
มุมมอง 545 ปีที่แล้ว
Q&A with the April Speakers | Auckland Marketo User Group | April 2019
Marketo's Own Journey to a New Instance | Paul Wilson @ the Auckland Marketo User Group | April 2019
มุมมอง 1205 ปีที่แล้ว
Marketo's Own Journey to a New Instance | Paul Wilson @ the Auckland Marketo User Group | April 2019
Automating with Tokens | Grace & Josh @ the Auckland Marketo User Group | April 2019
มุมมอง 5435 ปีที่แล้ว
Automating with Tokens | Grace & Josh @ the Auckland Marketo User Group | April 2019
What You Missed at Summit | Mike Handes @ the Auckland Marketo User Group | April 2019
มุมมอง 805 ปีที่แล้ว
What You Missed at Summit | Mike Handes @ the Auckland Marketo User Group | April 2019
Meet Your Leaders | Auckland Marketo User Group | April 2019
มุมมอง 2235 ปีที่แล้ว
Meet Your Leaders | Auckland Marketo User Group | April 2019

ความคิดเห็น

  • @AkAshwinkumar
    @AkAshwinkumar 5 หลายเดือนก่อน

    Thank you so much Grace:) Please start making videos again, miss your fun way of knowledge sharing!

  • @AkAshwinkumar
    @AkAshwinkumar 5 หลายเดือนก่อน

    I am rewatching the video after an year since i have been layed off and looking for job , this video is still a gem for me:) Wish you guys are back again and posting new videos now:)

  • @quetzalmartinez9542
    @quetzalmartinez9542 8 หลายเดือนก่อน

    The wine references crack me up every time 😂

  • @quetzalmartinez9542
    @quetzalmartinez9542 8 หลายเดือนก่อน

    Does the marketo dashboard still look like this?

  • @PPMTechnologiesHoldingsLLC
    @PPMTechnologiesHoldingsLLC 9 หลายเดือนก่อน

    Hi is that checklist still available anywhere??

  • @stephanhammond5499
    @stephanhammond5499 9 หลายเดือนก่อน

    Promo'SM 💥

  • @kinjalbhardwaj972
    @kinjalbhardwaj972 10 หลายเดือนก่อน

    Thank you! I learned so much. What about the module height. Can this be adjusted?

  • @davidhughes9398
    @davidhughes9398 10 หลายเดือนก่อน

    Hello Tagsters! Anybody looking at this?! Is it a test?

  • @jamesmowenby
    @jamesmowenby 10 หลายเดือนก่อน

    good video, I find the glass of wine rather unprofessional though. ;-)

  • @AkAshwinkumar
    @AkAshwinkumar ปีที่แล้ว

    Hello Grace, This is super helpful for me, there are only handful of people helping with marketo stuffs. The way you explain stuff is top notch! Love the comic references and Batman pic behind you! - Fellow comic book fan. Please continue teaching :) Cheers

  • @ChrisVellaBone
    @ChrisVellaBone ปีที่แล้ว

    Thank you! The clearest most engaging demo I've seen a TH-cam

  • @VirtualRobotsRevolt
    @VirtualRobotsRevolt ปีที่แล้ว

    Great tips!

  • @mktbymolaya6543
    @mktbymolaya6543 ปีที่แล้ว

    Is there any complete marketo course avaliable made by you?

  • @ireneschreiberbraccini7471
    @ireneschreiberbraccini7471 ปีที่แล้ว

    Where do you save or share the processes? Can that be within Marketo or just a company tool? Thxs

  • @charlesmohapatra5656
    @charlesmohapatra5656 2 ปีที่แล้ว

    Hey do you know if we could add in custom activity field values as tokens or something else into our emails?

  • @KayJohnsonArt
    @KayJohnsonArt 2 ปีที่แล้ว

    Thank you. This is clearly explained and very helpful...

  • @Veronika-py2lt
    @Veronika-py2lt 2 ปีที่แล้ว

    when are you coming back? :(

    • @AkAshwinkumar
      @AkAshwinkumar 5 หลายเดือนก่อน

      Yes :( want them back. They are one of the best i would say

  • @peterschneider7956
    @peterschneider7956 2 ปีที่แล้ว

    Amazing! Thanks for the hack.

  • @jonathangibson9098
    @jonathangibson9098 2 ปีที่แล้ว

    Top tip, when pasting text and wanting to strip out source formatting "CTRL + SHIFT + V". Resulting text will use the format / style of the area you are pasting in to , saves heaps of time! I assume it works in Marketo, works on most other platforms.

    • @TheAutomationGeeks
      @TheAutomationGeeks 2 ปีที่แล้ว

      Great tip, Jonathan. If you're using a PC, CTRL + SHIFT + V or Right Click + Paste as Plain Text work perfectly within Marketo. For Mac users, CMD + SHIFT + V or Right Click + Paste and Match Style will remove all source formatting within Marketo.

  • @joshuabrist9333
    @joshuabrist9333 2 ปีที่แล้ว

    What was the farewell phrase/slang you used at the end? Love learning about other countries' phrases!

    • @TheAutomationGeeks
      @TheAutomationGeeks 2 ปีที่แล้ว

      Kia ora Joshua! "Ka kite ano" means "See you again" in Te Reo Māori, the language of the Māori people of New Zealand.

  • @marcosrayas1213
    @marcosrayas1213 2 ปีที่แล้ว

    Will you make more videos?

    • @TheAutomationGeeks
      @TheAutomationGeeks 2 ปีที่แล้ว

      Hi Marcos! We are currently taking a break to work on some other projects with the Adobe team - stay tuned as they'll be popping up!

  • @marcosrayas1213
    @marcosrayas1213 2 ปีที่แล้ว

    How do I access Marketo sandbox?

    • @TheAutomationGeeks
      @TheAutomationGeeks 2 ปีที่แล้ว

      Hi Marcos, The Marketo Sandbox is typically a separate account that your Adobe Account Manager can assist you with getting access to. Just be aware that the sandbox typically comes with an additional cost associated with it :)

  • @CyndiSmith
    @CyndiSmith 2 ปีที่แล้ว

    Thanks for this! I've used other Marketing Automation tools, but now have to jump back into Marketo running full speed. This is really going to help me out. #GreatVideo

  • @Jackie-fi1rm
    @Jackie-fi1rm 2 ปีที่แล้ว

    When using a template in Marketo it looks great in gmail but not in outlook. Why?

    • @TheAutomationGeeks
      @TheAutomationGeeks 2 ปีที่แล้ว

      Hi Animeboy! This is pretty common - every email platform (Outlook, Gmail, Hotmail, Yahoo) will render email HTML differently from one another. There are tools out there to help test email template HTML across common email platforms (such as Email on Acid or Litmus) and can assist you with troubleshooting any specific issues you might have.

  • @mfrapp20
    @mfrapp20 2 ปีที่แล้ว

    Gotta be honest, with Marketo's reputation, I expected a nicer UI. This is so ugly

    • @TheAutomationGeeks
      @TheAutomationGeeks 2 ปีที่แล้ว

      Hi Matt! Prior to the Adobe acquisition, Marketo were working on a UI refresh that has since been scrapped. I understand we're set to get a UI refresh within the year to bring it inline with the rest of the Adobe software suite.

  • @danieledwards3144
    @danieledwards3144 2 ปีที่แล้ว

    Good stuff - thakn you!

  • @deiversanchez1339
    @deiversanchez1339 3 ปีที่แล้ว

    What are the youtube channels you mentioned here?

    • @TheAutomationGeeks
      @TheAutomationGeeks 2 ปีที่แล้ว

      Hi Deiver, The other TH-cam channel we mentioned was Joe Reitz's channel which you can find here: th-cam.com/users/JoeReitzMarketing Joe has a ton of incredible Marketo content that covers everything from beginner to expert level :)

  • @galibardovak
    @galibardovak 3 ปีที่แล้ว

    Awesome video! Thank you very much! I am a newbie with Marketo and if you guys have any tips and recommendations from where I can gain more valuable info or be part of general MARKETO groups, please let me know :)

    • @Millenium_Dance_Community
      @Millenium_Dance_Community 3 ปีที่แล้ว

      Following the suggestions

    • @TheAutomationGeeks
      @TheAutomationGeeks 2 ปีที่แล้ว

      The Marketo community is filled with a wealth of knowledge - this is where both of us learnt the majority of what we know! Secondary to that is joining your local Marketo User Group as they are a great source of local community and knowledge that can really help you grow within your area. Check out and find your local user group here: mugs.marketo.com/

  • @thisismysonthatsmakingvidoes
    @thisismysonthatsmakingvidoes 3 ปีที่แล้ว

    This is really helpful, I am new to Marketo and I think you summarised it well, Any helpful tips you can give me as a newbie?

    • @TheAutomationGeeks
      @TheAutomationGeeks 3 ปีที่แล้ว

      Hi Maliau! Thanks so much! The best piece of advice we can give is to get involved in the Marketo Community - there is a huge wealth of info there There are a few other great Marketo How-To channels out there - such as Joe Reitz's Marketo-Fu - that we also love and recommend. If you're a slack user, there are a number of Marketo and Marketing Operations related groups out there that you can definitely learn a lot from!

  • @VioletPrincessPurple
    @VioletPrincessPurple 3 ปีที่แล้ว

    Hi, thank you for your videos! I have one question. When you mention that it's not that easy to revert the value from token. Can you please let me know why? I thought that if you change the token back to the previous value, it can fix it. Right?

    • @TheAutomationGeeks
      @TheAutomationGeeks 3 ปีที่แล้ว

      Hey Kamila! You can't revert back to an *inherited* token if you overwrite it at the program level. Say you have a folder for Active Marketing Programs and a token in it called {{my.Copyright Year}}, and notice in your January 2022 Newsletter that the year is still 2021. If you update the value of the *inherited* token in the 2022 newsletter program itself, rather than at the Active Marketing Programs folder level, the token changes from "inherited" to "overwritten". Once you've overwritten the value of an inherited token, you can't *un*overwrite it. You can just change the value to align to the value populated in the root source, but if you change it *at* the root source folder, the new value won't carry through to any locations where it's been overwritten.

  • @coworkingplacesandspacesau7840
    @coworkingplacesandspacesau7840 3 ปีที่แล้ว

    Hi, how are snippets and tokens different? should i only use snippets as a global setting?

    • @TheAutomationGeeks
      @TheAutomationGeeks 2 ปีที่แล้ว

      Snippets are useful at a global level where it can be used across multiple assets. A great example might be the email signature for different SDRs - setting this up as a snippet means you can edit the snippet once and have it automatically update every single email the snippet exists within. Tokens can be both global and local; a great example of a global token might be the copyright date that appears on all your landing pages and emails, where a local token might be something more useful to change out the email header for a single program.

  • @ferayres
    @ferayres 4 ปีที่แล้ว

    Great video, we need more of it

  • @serialtrail-runner
    @serialtrail-runner 4 ปีที่แล้ว

    Thank you very much for this. I am new to Marketo, and your videos are super helpful. Tokens reminded me of CSS, applied to HTML

  • @hearsayrock
    @hearsayrock 4 ปีที่แล้ว

    I don't suppose you could post the code for that jumping off template that you're using? Trying to create my own and I'm having troubles.

    • @TheAutomationGeeks
      @TheAutomationGeeks 4 ปีที่แล้ว

      Hey Nate - the template we're using here isn't one that we can share, but there are lots of resources around the internet that will help you get started! If you're having specific issues you can always post on the Marketo community for help too :)

  • @dougluna5865
    @dougluna5865 4 ปีที่แล้ว

    Buy an external microphone. I believe it will help you have a clearer voice. Thanks.... YOUR VIDEO is awesome!

  • @therealking6202
    @therealking6202 4 ปีที่แล้ว

    "There's tons of not right ways, but there's no one right way." That basically sums up the entirety of Marketo!

  • @AnthonyBAUS
    @AnthonyBAUS 4 ปีที่แล้ว

    Great to see you back on air Grace!

  • @DaniCha
    @DaniCha 4 ปีที่แล้ว

    Great content! I’m working on creating a nurture program and it involves sending a series of about 10 emails. However if a lead doesn’t open each of the 10 emails alternate versions of those emails are sent until they open it and then they continue to receive the remaining emails. Do you have any tips on the best way to utilize engagement streams for this?

  • @uttiyasaha6474
    @uttiyasaha6474 4 ปีที่แล้ว

    Good summary video. Please keep posting more Marketo tutorial videos. Here's 1 Like & 1 Sub for you guys.

  • @dimelendez10
    @dimelendez10 4 ปีที่แล้ว

    Great video! Is there a way to add side padding?

  • @jon_yang
    @jon_yang 4 ปีที่แล้ว

    Thank you for this! Hoping to see more content in the near future! Perhaps on best practices around the various type of programs in Marketo?

  • @GregBeazley
    @GregBeazley 5 ปีที่แล้ว

    "Ooh, chups!"

  • @kevinstinson4216
    @kevinstinson4216 5 ปีที่แล้ว

    Great video. I learn a few new things. Like hiding all the modules from the initial email canvas startup. Had to look it up: mktoAddByDefault="false" hides it in the canvas. Be interested in email coding videos - like the UTM and link variable you showed.

  • @avwgroup6653
    @avwgroup6653 5 ปีที่แล้ว

    good one