Watch Sarah Levinger as she reveals how to do Meta ads audience research like a pro. Take a deep dive into consumer psychology and multiple identity matching to improve your Meta audience targeting and ad performance.
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👇 READ ALL THE TRENDS HERE 👇
motionapp.com/creative-trends
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⏰ TIMECODES ⏰
0:00 - Multiple Identity Matching (Examples)
2:56 - Why Is It Trending?
5:40 - 3 Steps To Execute This
7:38 - JoinLadder Example
9:10 - ButcherBox vs. GoodChop Examples
11:05 - DadGang Example
12:55 - Research Customers + Combine Identities + Build Archetypes
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LEARN MORE ABOUT MOTION
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Motion is the command center for creative strategists.
With Motion, creative strategists get help at every step of their workflow including visual analysis of top-performing ads, competitor tracking, research tools, and automated recommendations to help prioritize what to ship next.
Motion’s customers include some of the most prominent advertisers in paid social. Brands like HexClad, Vuori, True Classic, Jones Road Beauty, and Ridge use Motion to analyze over $6B in media spend every year.
➡︎ Explore Motion: motionapp.com/
➡︎ Book a demo for a VIP tour: motionapp.com/book-a-demo
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CONNECT WITH US ON SOCIALS
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LinkedIn: ➡︎ www.linkedin.com/company/motion1
Twitter: ➡︎ x.com/motionapp_
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ABOUT THE SPEAKER 🗣️
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Sarah Levinger is a Forbes-featured consumer behaviour analyst, creative strategist, and performance creative consultant. To date, she has helped hundreds of e-commerce brands increase their paid advertising ROI using psychology-based creative, and has worked with brands such as Fabletics, Obvi, Yitty, Kettle & Fire, and Slumberkins.
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JOIN 50K CREATIVE STRATEGISTS
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