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Mesa School of Business
เข้าร่วมเมื่อ 16 ม.ค. 2024
About:
Welcome to Mesa, your go-to for all information on the startup ecosystem & entrepreneurship. We simplify technical aspects about the business world, in a way that's easy for you to consume!
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From 30 Lakhs To 28 CR In Just 3 Years | The d'you Story
In this episode, Shamika Haldipurkar, the founder of d’you, offers an inside look at the complexities of the skincare industry and what it takes to build a brand in a market overwhelmed by information and trends. She shares how d'you is making a difference with thoughtful formulations and transparent messaging, tackling misconceptions around skincare ingredients. From the development of the Hustle serum to navigating the ever-evolving beauty landscape, Shamika talks about the challenges and triumphs of growing a brand that puts education and efficacy at the forefront.
If you're looking for an engaging discussion on entrepreneurship, the skincare industry's future, and how thoughtful leadership can shape the next generation of businesses, this is for you!
Stay tuned for more such conversations, only at Mesa School of Business!
Follow us:
Website: mesaschool.co/
Instagram: mesa.school
LinkedIn: www.linkedin.com/school/mesa-school-of-business/
0:00 Introduction
2:23 Shamika’s Journey
5:37 Funding d’you
7:35 Finding Brand Positioning
9:43 Importance of R&D
11:30 Building a Social Following
13:37 Risk Taking in Innovation
16:29 Building a Brand Voice
20:16 Unit Economics of d’you
#SkincareIndustry #Entrepreneurship #D2CBeauty #BrandBuilding #Leadership #BusinessEducation #DyouSkincare #ShamikaHaldipurkar #VarunLimaye
If you're looking for an engaging discussion on entrepreneurship, the skincare industry's future, and how thoughtful leadership can shape the next generation of businesses, this is for you!
Stay tuned for more such conversations, only at Mesa School of Business!
Follow us:
Website: mesaschool.co/
Instagram: mesa.school
LinkedIn: www.linkedin.com/school/mesa-school-of-business/
0:00 Introduction
2:23 Shamika’s Journey
5:37 Funding d’you
7:35 Finding Brand Positioning
9:43 Importance of R&D
11:30 Building a Social Following
13:37 Risk Taking in Innovation
16:29 Building a Brand Voice
20:16 Unit Economics of d’you
#SkincareIndustry #Entrepreneurship #D2CBeauty #BrandBuilding #Leadership #BusinessEducation #DyouSkincare #ShamikaHaldipurkar #VarunLimaye
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Ghanta campaign. Muft ka paisa kisi ko nahin chahiye
Such a great video!
Madness
It's the same company who once sponsored Jhonny Sins 🌚☠️
That's a crazy idea dude
Where do they develop the products? Co-manufacturer? Which city has the highest number of 3rd party manufacturer?
Very useful insights and information. She was ready to share them honestly 🙂
This guy looks like uniqpoet.
Crap ROI. Neither he will get “Return” not people “Invested” in him or his product. This is some theatrics on his part which is a failure coz people will forget and “move on” to the next reel/ short/ tweet. People’s Attention span is already running at an ATL.
Crap ROI. Neither he will get “Return” not people “Invested” in him or his product. This is some theatrics on his part which is a failure coz people will forget and “move on” to the next reel/ short/ tweet. People’s Attention span is already running at an ATL.
I saw this. But i didn't use his info for purchasing. Muft ki cheezein humein raas nhi ati 😅😊
Great insights!!
I will forget him the next morning
Naice!
Bro i messaged him for otp He didn't gave me 😅
Roti me thookna mat
Very refreshing thoughts from a D2C founder- amazing insights
And what are you doing?
Film Industry dekho kaise hai ,kisiko kitna nicha girane ki koshish karoge
Or maybe u should build a great product or service that would sell itself instead of using cheap marketing. That's why indian products never make it in the global market
That was not a credit card. That was a prepaid debit card, which could be generated and blocked in a single click. So no risk .
What's boldcare
Disruption 👍
also untaxed gift i guess
Are Akshay is also mentioned in this. He is an amazing business man with net worth in crores
Abe ye debit card hai ... credit card nahi jo ye video mei jaankaari se raha ki ye credit card hai usko credit mei daudda dauddakar kooto.
How to say you had rich parents without saying you had rich parents.
What in its for me " is the truth of everthing working in this obselete wrld!
and rich....
Like Kamath once said, founders use cheap foreign money to expand their businesses
I think this was an extremely intelligent conversation and I could just tell Shamika has a great grasp on her company. Very insightful! I hope we get more of her!
Something tells me it wasn't Ranveer singh that caught everyone's eye
It was definitely that doctor guy
This is proof that how much people are unemployed 😔
Otp kaha se mila
Fake news
Its real
For the first time I liked a founder's approach. She honesty told everything that too without any foolishness.
Is the deal still available.....??
Also having very wealthy courageous investors.
Five lakhs ,that's all , jewellery shops spend more money on advertisement.
Debit card. Not credit card.
This video is just an advertisement. 5 lakhs for an Adv. , bro get some sense. Ranveer Singh's fee alone would cost them in crores
Still nobody knows Boldcare
Right people know about it,you don't know the sharks cause you are still in the shallow waters
@@pureprotein55 if only were educated enough.. several species of sharks so swim on shallow waters 😂😂😂😂
Now you know😂
My only doubt, when so many people asking Otp , how will he know which Otp belongs to whom
By price and website name
@@technbot2847 still not manageable, very clumsy. Most people will order either food from Swiggy zomato or some items from Amazon Myntra flipkart. So hundreds of Otp coming in every minutes it’s not possible to find and send the correct otp before it expires
He mentioned the website and product name and amount with OTP on twitter !! So the person buy it can see it !!! I'm unlucky one who saw his tweet later that day 🥲🥲
You really think he is going to spend time for this nonsense?
@@MegaPrams yes he did. He spend 5 lakhs total after which his card was blocked by the bank
What abt the otp
he also gave OTP
I wish the podcast was little more longer. Shamika carries such an impressive knowledge about her industry, would absolutely love to hear her more
this is so true.
loving this new trend of boostrapped founders, thanks mesa for shedding light on stories like these!
Insightful journey and content! Well framed, to the point, clear answers.
so inspiring!
What a powerful force! Love women-led bootstrapped businesses! 🚀
very insightful! and inspiring :)