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Redshirt Family Farm in Shiprock, New Mexico, grows traditional Navajo crops like white corn, squash, and melons. Today, Raquel Redshirt continues these cultural practices, including collecting corn pollen for ceremonies and selling their produce at the local Shiprock Farmers' Market. Connecting Navajo families to fresh, culturally significant food is an important part of Raquel's life, not onl...

Get an inside look at Rosales Produce, a family farm in New Mexico that has been growing and selling chilies for 50 years. Owner Mario Rosales describes how he and his wife Linda started the farm and business with his father. They now farm 400 acres of alfalfa and chilies, with 60 acres dedicated to chilies. The Rosales family picks fresh chilies daily and sells them at four stands around Albuq...

This video profiles young farmer Dane Parks who started cultivating the land while still in high school in Aztec, New Mexico. On his 18-acre farm in Aztec, New Mexico, called Better Harvest Farms, Dane grows unique varieties of organic potatoes, tomatoes, and other vegetables. The video follows Dane through a day at the local farmers market, where he sells his certified organic produce. Dane sh...

Meet Jennifer and Charles Fresquez, the proud owners of Monte Vista Farm in Española, New Mexico. In this video, they share the story of their family’s farm, a staple at the Santa Fe Farmers Market for over 30 years. Now at the helm after taking over from their parents, Jennifer and Charles emphasize the importance of bringing healthier, fresher local foods to the community, especially in the f...

See how the Mendez family runs their small organic vegetable farm in El Guique, NM. Watch as they harvest a variety of crops by hand, including carrots, beets, lettuce and more. Learn about their organic practices with no chemicals, fertilizers or pesticides. Hear testimonials from happy customers who praise Mendez Produce for their fresh, clean produce and friendly service at the Albuquerque F...

In this episode of "Cultivating Connections," we invite you to take a tour of Polk's Folly Farm in San Antonito, New Mexico, where they raise heritage breed pigs, chickens, and occasionally other livestock sustainably. Farmer Zach Withers shows how they feed food waste to the pigs that would otherwise go to the landfill, turning it into nutrient-rich pork products. They sell their products at l...

We are thrilled to present the first episode in our Cultivating Connections series highlighting local food, farms, and families. Episode 1 shines a spotlight on Full Circle Mushrooms, a fantastic fungi farm nestled in Las Cruces, New Mexico. Meet Ximena Zamacona, the brains behind Full Circle Mushrooms, as she dishes on the magic of buying local and giving back to your community. Don't miss out...

This summer, the New Mexico Farmers’ Marketing Association invites you to enjoy stories of food, farms, and families from across the Land of Enchantment. We’ll share a new story every Wednesday starting June 5, 2024.

NM Grown Approved Supplier Program - Buyer Producer Meeting (February 29, 2024) - Part 1

NM Grown Approved Supplier Program - Buyer Producer Meeting (February 29, 2024) - Part 2

This video is of the August 2023 New Mexico Farmers Marketing Association monthly Market Manager Forum. The topic discussed was vendor recruitment at farmers markets. NMFMA's Andrea Warner from Silver City presented strategies for recruiting new vendors, such as considering culturally relevant foods, having a community table, and contacting local organizations for participation. The market mana...

Market Manager Forum - July 20, 2023

During this Market Manager Forum, we dive into the GoodFoodNM program, specifically focusing on farmers' markets, farm stands, and CSAs. We discuss new materials available for this season, including laminated posters and postcards. The posters come in English and Spanish and can be used across different outlet types. The postcards are smaller and cater to specific outlets. We also touch upon th...

00:00 Introduction and Housekeeping 02:18 NMFMA Member Benefits & Resources 13:40 Social Media 34:28 Q&A / Discussion May's presentation for farmers' market managers is "Opening Day: How to Successfully Kick Off the Farmers' Market Season by Boosting Social Media Skills and Utilizing Your NMFMA Member Benefits." Links and Resources: Resources page for Market Managers: www.newmexicofma.org/marke...

New Mexico Grown Buyer-Producer Meeting: February 23, 2023

Market Manager Learning Lunch on Nov. 7: Year-End Reporting for Double Up Food Bucks & FreshRx

Market Manager Learning Lunch on Sept. 26: Market Data

Market Manager Learning Lunch on Sept 12: What's Working and Not Working at Market Part 2

Market Manager Learning Lunch on Aug. 22: What's Working and Not Working at Market Part 1

Market Manager Learning Lunch on July 25: Q&A with Eric Carlson from the NM Environment Department

Market Manager Learning Lunch on June 13 - WIC & Senior FMNP with Veronica Griego

Market Manager Learning Lunch on May 23: Market Data Made Easy

Market Manager Learning Lunch on May 9th: Put some "FUN" in Promotional Funds

Marketing Tools Resources

Legislative Update

The Modern Day Alternative - The Real Reality & Legislative Update

New Market Manager Orientation

The NM Grown Approved Supplier Program

WIC Annual Training: IMPORTANT CHANGES FOR 2022!